Will Artificial Intelligence Change How You Dress?

I LOVE TO SHOP AS MUCH AS THE NEXT GIRL, BUT A RECENThunt for a dress to wear to a friends downtown-L.A. warehouse wedding left me spent. I was thinking something midi length, fitted without being too revealing, maybe floral? Glassy-eyed, I scrolled through page after page of options online, then I stormed laps through the mall. All the while I thought: Thisshouldnt be so hard.

- Elizabeth Holmes

In the future it won’t be. Within a decade artificial intelligence is poised to reinvent the shopping landscape. Think of a computer or device that knows not only your budget but also your measurements, what’s already in your closet, what events are on your iCalendar, and what’s trending on the runways—and uses that information to formulate the kind of nuanced suggestions that we didn’t think a machine would be capable of. In other words, it might very well be able to pinpoint what you should wear better than you could.