THIS QUOTE appears on many social media profiles. But, before you dismiss it as a flight of fancy, know that it is backed by science. Yes, you read that right! It really captures what scientific research also shows men who perform household chores are highly desirable to women.
Thanks to sociologists Scott Coltrane and Michele Adams from the University of California and Riverside who analysed some family survey data, we now know that husbands who clean or do the laundry are more attractive to their wives.
It really shouldn't come as much of a surprise though when you really think about what it implies. In most households (across the globe), domestic labour is usually a woman's domain. Even when they are not physically involved with the chores, they are the ones who have to expend the mental energy to plan and organise every last chore in detail.
There is a famous story where Indira Nooyi was told by her mother to get milk after coming home from work at night. Nooyi, the newly appointed President of PepsiCo had to go and do it herself, despite the fact that her husband was home earlier than her.
Closer home we have all seen the famous detergent ad campaign with #sharetheload to talk about equality. Hopefully, in the years to come, things will change and we will not find it remarkable to see men participate more in running a household.
Another research conducted in the love labs of psychologist Dr John Gottman indicates the more men contributed to housework, the more likely women were to get in the mood. This may be, partially, because the woman can finally relax as she does not have too much on her plate and mostly because she feels that her partner loves her enough to care about taking over.
So THE MAN asked some women not what they do for their partners but what their partners do for them. And they shared their biggest turn ons in not just current partners but also exes who hold a soft spot!
Denne historien er fra June 01, 2022-utgaven av The MAN.
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Denne historien er fra June 01, 2022-utgaven av The MAN.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
The 2023 Bucket List
Before the world as we know it changes forever, here's a partial list of experiences to try in the year ahead
Do You Have The Time To Read Your Watch?
Audemars Piguet Starwheel Code 11.59 is the latest among watches with unusual layouts
THEY CAME THEY RODE, THEY CONQUERED
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ΤΗΕ RIGHT ΤΙΜΕ
AS CLIMATE CHANGE AND SUSTAINABILITY BECOME BURNING ISSUES, WATCH BRANDS TOO ARE DOING THEIR BIT TO SUPPORT CAUSES, BOTH THROUGH ENVIRONMENTAL THE TIMEPIECES THEY ARE CREATING AND THE INITIATIVES THEY ARE UNDERTAKING
THE GOLDENPASS EXPRESS
A LUXURY SWISS WINTER ESCAPE ROUTE
WHERE THE WILD THINGS ARE
WITH BOUTIQUE LODGES AND ΝΟ CROWDS, THE MORE EXCLUSIVE TEHLA ZONE OF SARISKA NATIONAL PARK IS EMERGING AS THE DESTINATION OF CHOICE FOR WILDLIFE ENTHUSIASTS
LAMBORGHINI HURACAN EVO SPYDER TOP-DOWN ADRENALINE MACHINE
A machine sculpted to perfection, the Lamborghini Huracan EVO Spyder is a sensational car in every sense. It is fast, it's beautiful, and it is just special
CARS TO WATCH OUT FOR IN 2023
WITH THE devastating effects of the Covid-19 pandemic and the acute supply chain disruptions caused by it beginning to ease, the automotive industry is rapidly accelerating out of the deep crisis it found itself two years ago.
DATING A SINGLE MOM
IT’S A COOL Friday evening. She is sitting with a cup of hot chocolate and unwinding with her phone. Her dating app has 10 unread messages. She hopes that at least one match will lead to a conversation and a date that weekend.
YOUR SHIP HAS COME IN
Go-karting, the world’s first freefall dry slide on sea, musical shows, spa, artwork... this new ship has raised the bar on many levels!