In November of 2004 an upstart Red Bull—at the time mainly known for an effervescent energy drink spreading like wildfire across the globe— bought the struggling Jaguar Formula 1 Team. Eager to throw their silver can into the pinnacle of motorsports, Red Bull Racing was born. Only a couple of months later RBR tapped a relative unknown named Christian Horner to run its team, making the 31-year-old the youngest Team Principal in the sport’s history. While the stodgy world of Formula One snickered at the idea that a fizzy drinks company could come and compete with the old school giants of Ferrari, Mercedes, McLaren and company, RBR and Horner believed they could change the world. They notched their first podium in only their second year, capped off with a naked Horner famously leaping into the Red Bull pool with only a Superman cape to cover his assets.
Denne historien er fra September - October 2020-utgaven av Maxim.
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Denne historien er fra September - October 2020-utgaven av Maxim.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
WATER WORLD
The New York Yacht Club team, American Magic, will make another run at the America's Cup in Barcelona through October
THE 2024 MAXIM HOT 100
What does it mean to be hot? Maxim's eagerly anticipated Hot 100 portfolio asks just that, charting the individuals who are blazing a trail in entertainment, fashion, sports and pop culture. Not only are these world-class stars soaring high, breaking ground, smashing records and inspiring future generations with their inimitable talent and determination, they're doing it all while emitting a sizzling, sparkling energy that leaves us in awe. Read on with caution: These names are on fire right now!
Class Act
If you're looking for Elizabeth Hurley, check the garden. A longtime staple of screens, glossy magazine spreads and red carpetsparticularly since one unforgettable gown sent her profile stratospheric in 1994-one might be surprised to learn that she has quite the green thumb
Unexpected BEAUTY
A new exhibition and book show why Danish-born photographer Mare Hom is destined for greatness
TURKISH DELIGHT
Türkiye's remote D Maris Bay resort offers a verdant oasis of pristine beaches, opulent amenities and a variety of world-class culinary outposts
The CHOSEN ONE
Catching up with Ferrari's star driver Charles Leclerc at the Montreal Grand Prix
MONDO DINO
Enzo Ferrari's exquisite homage to his late son Alfredo, the Dino sports car, now enjoys the status of being an all-time classic
Sweet Caroline
As a teenager, Caroline Silta dreamed of becoming a supermodel. With sheer determination, she now walks the runway, graces magazine covers and headlines billboards in Times Square
MANN on the STREET
Exactly one member of the 2023-24 NBA rookie class had built a legacy long before entering the league: Skechers. Last fall, the Los Angeles-based footwear giant launched its inaugural line of technical basketball shoes: the SKX Resagrip and SKX Float.
SPORTS STAR
A conversation with Meg Stewart, Division 1 soccer player-turned-sports and talent agency president
