Why better prices and cheap deals are available on B2B marketplaces.
The Indian e-commerce industry has witnessed rapid growth over the past few years. Convenience, quick delivery option and seamless payment procedure are the reasons behind the flourishing of the e-commerce industry as a whole. The B2B (business-to-business) e-commerce market is also booming at an unprecedented rate. This particular industry is expected to be estimated to reach about INR 45 lakh crore in a couple of years. However, a B2B marketplace buyer is entirely different from a customer that is purchasing from a B2C portal. The former’s buying decision is dependent on profitability and value of money, instead of factors like product popularity, sensitivity or peer pressure.
The products offered on a B2B marketplace are targeted at businesses and large enterprises, instead of individuals. Take, for example, if a company requires thousands of laptops for their employees, the B2B marketplace is the ideal place for shopping.
Buying through online B2B portals has numerous advantages, the main one being convenience. Buyers are provided with the opportunity to buy a variety of products from the comfort of their home with just a tap of the finger. It eliminates the need for transporting goods from one point to another, saving both time and effort. Moreover, the 24/7 access to products makes shopping through online portals compelling. There are no geographical barriers as buyers can purchase products from retailers in any corner of the country, or even the world.
Denne historien er fra November 2018-utgaven av Progressive Grocer.
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Denne historien er fra November 2018-utgaven av Progressive Grocer.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Gurgaon's First and Most Successful Independent F&G Retailer
SINCE LAUNCHING ITS FIRST OUTLET IN THE YEAR 2000 IN DLF GURGAON AT A TIME WHEN MODERN TRADE FOOD AND GROCERY STORES WERE NOWHERE ON THE RETAIL HORIZONS OF THE MILLENNIUM CITY, NEEDS SUPERMARKET HAS GROWN TO ADD 26 LARGE, MEDIUM AND SMALL STORES TO ITS KITTY, CLOCKING AN ADMIRABLE RUN RATE ON VARIOUS PARAMETERS OF RETAILING EXCELLENCE ALONG THE WAY. PROGRESSIVE GROCER SPOKE TO NEEDS SUPERMARKET’S MD AJAY DHAR, AND CEO, ARUN KHATTAR, ABOUT HOW THE GROCERY CHAIN HAS BEEN ABLE TO HOLD ITS OWN AND CLOCK STEADY GROWTH IN A HYPER-COMPETITIVE MARKET DOTTED WITH BIG-BOX NATIONAL RETAILERS AND THE SECRET SAUCE BEHIND ITS SUCCESS RECIPE.
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Brands and retailers collaborate to promote the growth of non-alcoholic beverages
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Increased Focus on Health, Wellness, and Immunity-boosting Products
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How Hormel Became a Snack Company
ACQUISITIONS, ADJACENCIES AND INNOVATION DEFINE THE GLOBAL BRANDED FOOD COMPANY’S GROWTH STRATEGY
The New Normal for Snacks
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The rise of superfoods and ways to mainstream them on retail shelves
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