Over the course of several decades and just as many rounds of corporate budget cuts, dressing rooms have filled with wonky mirrors and fluorescent lights and piles of discarded clothes. At one point in your life or another, as you wriggled your clammy body into a new bathing suit—underpants still on, for sanitary purposes—you have probably experienced the split-second terror of some space cadet trying to yank the door open (if you’re lucky enough to have a door). Maybe you have heard your own panicked voice croak, “Someone’s in here!”
Through the 1990s and into the 2000s, even as stores became dingy and understaffed, the dressing room try on remained a crucial step in the act of clothing yourself. But as online shopping became ever more frictionless— and the conditions in the fitting room ever less desirable— Americans realized that it might just be better to order a few sizes on a retailer’s website and sort it out at home. Estimates vary, but in the past year, one-third to one-half of all clothing bought in the United States came from the internet. More shopping of almost every type shifts online each year, a trend only accelerated by months of pandemic restrictions and shortages.
Denne historien er fra November 2021-utgaven av The Atlantic.
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Denne historien er fra November 2021-utgaven av The Atlantic.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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The Dark Origins of Impressionism
How the violence and deprivation of war inspired light-filled masterpieces
The Magic Mountain Saved My Life
When I was young and adrift, Thomas Manns novel gave me a sense of purpose. Today, its vision is startlingly relevant.
The Weirdest Hit in History
How Handel's Messiah became Western music's first classic
Culture Critics
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ONE FOR THE ROAD
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Teaching Lucy
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A BOXER ON DEATH ROW
Iwao Hakamada spent an unprecedented five decades awaiting execution. Each day he woke up unsure whether it would be his last.
HOW THE IVY LEAGUE BROKE AMERICA
THE MERITOCRACY ISN'T WORKING. WE NEED SOMETHING NEW.
Against Type
How Jimmy O Yang became a main character
DISPATCHES
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