Today, fashion brands can succeed if they target the local market, and through a holistic business presence, i.e., a perfect amalgamation of the online and offline retail. Over the past ten years, e-business or e-commerce has seen a substantial growth especially in the developed countries. According to the U.S. Census Bureau, the e-commerce occupies 9.1 per share of the retail pie. Being the world’s sixth-largest economy, India too is excelling high in the e-commerce sector. Two years back, in 2017, the e-commerce industry of India has generated US$ 39 Billion, which is expected to get trebled by 2020, as per the report of India Brand Equity Fund (IBEF). And, fashion industry is one of the greatest contributor to India’s e-commerce sector, which is growing annually at a rate of 51 per cent. All the leading fashion brands in India are available online either through e-com portals or offering shopping carts on their own websites, the concept of smart retailing is enticing both brands and consumers.
Matching Market’s Pace
Denne historien er fra Start Up City - June 2020-utgaven av Siliconindia - India Edition.
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Denne historien er fra Start Up City - June 2020-utgaven av Siliconindia - India Edition.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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FROM SERVICE TO EXPERIENCE: REDEFINING CUSTOMER ENGAGEMENT IN THE INDIAN IT SECTOR
Pika Exports, an exports-based company mainly exporting textiles, home textiles, and floor coverings to the European and US markets, Prateek has been instrumental in driving the growth and expansion of the company, securing multiple large contracts with major retailers and distributors, increasing the revenue by 50 percent, and enhancing the brand recognition and reputation in the industry. He is also an angel investor, supporting and mentoring promising startups and entrepreneurs in the e-commerce and fashion sectors.
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Pika Exports, an exports-based company mainly exporting textiles, home textiles, and floor coverings to the European and US markets, Prateek has been instrumental in driving the growth and expansion of the company, securing multiple large contracts with major retailers and distributors, increasing the revenue by 50 percent, and enhancing the brand recognition and reputation in the industry. He is also an angel investor, supporting and mentoring promising startups and entrepreneurs in the e-commerce and fashion sectors.
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THE OFFSHORE INDUSTRY IN INDIA: TRENDS & FUTURE PROSPECTS
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YOUTUBE SHOPPING EXPANDS IN INDIA TO EMPOWER CREATORS & VIEWERS
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INVESTIGATING PSYCHOLOGICAL EFFECTS OF SOCIAL MEDIA ON TEENAGERS
Today's teenagers can't even picture social networking sites not being an alternative to their ordinary lives. These sites are now the primary communication, identification, and interaction means. However, the issue of social media's effect on adolescents' mental health has recently become a topic of debate.
DOVE SOFT LIMITED
A Leading Name Renowned for Innovating Comprehensive Industry-Changing CPaas Solutions
FROM SERVICE TO EXPERIENCE: REDEFINING CUSTOMER ENGAGEMENT IN THE INDIAN IT SECTOR
A decade ago, during AI's nascent stages, the definition of exemplary customer service centered on optimizing touchpoints and developing attractive products.
THE IMPACT OF TECHNOLOGY ON LEADERSHIP IN THE MODERN WORKPLACE
Zubin Zack is a business leader, with a career spanning more than two decades, Zubin has worked with more than thousands of clients, including many multinational corporations, from which 30 are among the top 100 Fortune Best Places to Work. He has actively participated in numerous public speaking events and roundtable discussions where he not only gave insights on business issues but also provided assistance and guidance on subjects like modern leadership, international business and culture building.
