The Beauty of Silk
Emirates Woman|June 2021
Co-Founder of Slip®, Fiona Stewart has created a brand that promises to enhance your beauty sleep and beyond
SARAH JOSEPH
The Beauty of Silk

What do the first 30 mins of your day look like, your morning routine?

It starts very early with a 5 AM espresso, while everyone else in my household is still asleep, followed by emails and a daily meditation. I greatly value this time to myself and embrace the quiet before the craziness of my two boys and a business starts.

What inspired you to create Slip®?

Slip® was born out of a genuine need. In 2003, I was prescribed acne medication which resulted in extremely sensitive skin and thinning hair. My dermatologist suggested sleeping on a silk pillowcase and after I was unable to find one, we sourced the best silk we could find and wrapped it around my pillow. The results were dramatic and immediate. We had stumbled upon a long forgotten beauty secret and Slip® was born. The following year alongside my partner, Justin Dubois we officially launched Slip® – the first silk pillowcase to be branded and marketed as a beauty product.

What defines the DNA of Slip® and how has the offering evolved since the outset?

We are an authentic brand that has evolved over the last 17 years from a home office side hustle with a cot next to my desk into a global, hardworking yet fun team of people around the world whom I consider to not just be friends but family. We are passionate about creating a product and a genuine brand that I needed when I had skin issues.

Denne historien er fra June 2021-utgaven av Emirates Woman.

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Denne historien er fra June 2021-utgaven av Emirates Woman.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

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