The recession of the late 1980s and early ’90s hit Porsche badly. The yuppie market that had adored the brand began to rapidly diminish. In September 1992 former production director, Wendelin Wiedeking, took over as head of the company. His objective? To slash costs by 30 per cent by 1995. Hardly surprising that he had such an ambition: the 1992-93 trading year had resulted in Porsche experiencing a record loss of 239 million Deutsche Marks. Yet his financial methods proved a success.
Notwithstanding Porsche’s fiscal difficulties there was a new factory: a body assembly plant at Zuffenhausen, Stuttgart. There the new 1994 Carrera took 40 hours fewer to build; moreover, the amount of space needed to assemble each vehicle was reduced by 21 per cent. But what was the new Carrera?
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Denne historien er fra Issue 234-utgaven av Total 911.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Spotted
Total 911 assesses the rare and unusual Neunelfers currently for sale from around the world
Living the Legend
Our contributing enthusiasts from around the world share their real-life experiences with their Porsche 911s
ORANGE Crush
Total 91] gets up close and personal with an iconically liveried 934 that has raced at Le Mans, Nurburgring, Daytona and Sebring
SLIDING ROOF TARGAS
For the 993, Porsche changed the Targa to an innovative sliding-roof design, which would stay for the following 996 and 997 generations. More practical than the ‘roll bar’ design, here’s everything you need to know
Ben&Cheryl Dimson
In part two of our in-depth conversation, Ben and Chery] discuss their careers at Porsche throughout the 80s and 90s with Total 911
White Lightening
The 996 GT3 RS is brilliant out of the box, but Porsche always intended for customers to make some changes…
Euro Vision
The Thornley Kelham European RS results from one man’s obsessive quest to create the perfect Porsche 9]. We get behind the wheel
997 Rennsports
Both the Gen1 3.6 and Gen2 3.8 are superlative examples of the 911 Rennsport genre, but which is best?
Spotted
Total 911 assesses the rare and unusual Neunelfers currently for sale from around the world
Theon Design reveals restomod Targa
The Porsche specialist has debuted its first 911 Targa, which combines a carbon-fibre chassis with a 403bhp 4.0-litre flat six