The Office of Tomorrow
Commercial Design|December 2023
An extract of the white paper by Samantha Botic featuring a discourse with Scott Whittaker, Creative Director of dwp Group
The Office of Tomorrow

As workplaces undergo revolutionary changes, Scott Whittaker A of DWP Group invites us to consider the future of office design as an ongoing dialogue rather than mere conjecture.

"AI isn't merely altering workspace aesthetics; it's revolutionising operational efficiencies and facilitating synergistic collaborations between humans and machines," Whittaker says.

In an era dominated by remote and hybrid work models, the office must evolve to be more adaptable and human-centric. "Thanks to Al-integrated sensors, offices will function as places to gather, exchange ideas and build community," says Whittaker. Firms need to identify the critical moments that necessitate physical presence, such as brainstorming sessions, client interactions, or social bonding activities, to optimise both space and performance.

The AI office tech stack and tools should be viewed as an enhancement, not a replacement for human interaction. It should aim for equity, ensuring that both in-person and remote participants have an equally fulfilling experience.

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Denne historien er fra December 2023-utgaven av Commercial Design.

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Denne historien er fra December 2023-utgaven av Commercial Design.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

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