METAVERSE WILL ALLOW THE USER TO PICTURE ONE'S ASSET BASE IN 3D
DataQuest|April 2023
Dan Drum, CEO Founder, Hardcat, an Australian asset management player with a footprint in USA, UK and Africa) and an early-innovator of barcode asset tracking tells us why the stars are aligned” for the company’s foray into India
Pratima H 
METAVERSE WILL ALLOW THE USER TO PICTURE ONE'S ASSET BASE IN 3D

What began as a Hardware Catalogue, has evolved from barcodes to RFID and W is now getting ready for the new world of Blockchain, loT, Metaverse and law-enforcement applications. Dan Drum tracks the movement of EAM across these new terrains.

What brings Hardcat to India and Yotta?

Hardcat has a presence in 120 countries. Whilst India offers great potential with the Software industry going from strength to strength, we wanted to get it right and not jump in without doing our due diligence. As soon as travel opened post Covid, we decided the timing was right to enter India. We reached out to the Victorian Government and AICC and got their views. We were introduced to reputable industry professionals in India who offered their advice. All this body of homework helped in developing a robust go-to-market strategy. Only one thing remained and that was to find the right Partner who could provide us with implementation and integration services. We couldn't have asked for a better fit than Yotta.

Why so?

The company is young, ambitious and under the leadership of Sunil Gupta has already shown aggressive growth. In the last six months, we also have had the privilege of meeting prospective customers in Law Enforcement, Transport, Education, Mining and other verticals. The response to our Enterprise Asset Management Solution - Lebosi has been highly encouraging. The timing to enter India has coincided with the formal introduction of The AustraliaIndia Economic Cooperation and Trade Agreement (AlECTA). The stars are aligned.

How serious and tricky has asset management turned in light of new pressures of disaster management, ransomware and data sovereignty regulations?

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