The Growth Enhancer
SUBIN KUMAR MITRA 26 CEO, GROYYO
With a vision to empower 20 million-plus micro-manufacturers across Asia, Groyyo was formed by a first-generation founder, Subin Kumar Mitra in 2021. So, what made him start a venture? “My breakthrough occurred in a conversation with a small factory owner a few months prior to launching Groyyo. The owner highlighted the challenges that SMEs frequently face in terms of procurement, financial constraints etc. The absence of a standardized manufacturing process across the industry motivated us to initiate Groyyo,” said Mitra, who commenced his career as an analyst and later exited the role as a senior analyst in 2019.
The concept stands out due to the advantages the firm maps out for SMEs across India by providing them financial and technical support while at the same time bringing to them the exposure of dealing with international brands. The current growth trajectory involves a global presence, with a strong footing across key international hubs such as the US, UK, Turkey, and the UAE. “We have successfully served over 460 customers, including major international clients such as Oussum, Next, Inditex, Mango, among others.Additionally, we have successfully implemented production capabilities in Bangladesh.”
In 2023, the start-up underwent significant transformation, experiencing growth in both exports and software. Despite challenges such as decreased funding in the market, “We adeptly managed our working capital. Moreover, we successfully charted a new course by expanding our consulting and tech verticals,” he explained.
Denne historien er fra February 2024-utgaven av Entrepreneur magazine.
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Denne historien er fra February 2024-utgaven av Entrepreneur magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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My Reflections 2024-25
With the turn of 2024, we have turned the page to a historical moment—a quarter of a century. It is striking to consider how much history has been compressed into these 25 years. This has been no ordinary span of time. This has been an era of tectonic shifts. From the dawn of the digital age and the globalisation of economies to the climate reckoning and the relentless march of artificial intelligence, these years have witnessed transformations that once would have taken centuries to unfold. In many ways, eras have collided, overlapped, and dissolved into each other, leaving a world forever altered—more connected yet divided, more advanced yet anxious, and more hopeful yet uncertain than ever before.
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35 UNDER 35
THE CLASS OF 2025- Sixty-five percent of India's fast-growing population is under 35, representing our nation's greatest strength. As a testament to the modern economy, our 35under35 issue every year, the 9th year in a row now, represents their untapped potential. Recognizing the pivotal role of human capital in driving economic growth and innovation, we highlight their efforts in detail in the ensuing pages. We unravel the journey of Young people driving change tackling climate issues, improving lives, and defending rights. To compile our 9th annual list, Entrepreneur India writers and editors-with the help of expert independent judges-evaluated more than 500 candidates on factors including funding, revenue, social impact, inventiveness, and potential. From the young category defining quick commerce players to an Olympic Winner, you will see how young India is reshaping society. India's youth represent the country's greatest strength, with a vibrant and dynamic generation driving the vision of making India a developed nation by 2047. This edition showcases the younger generation's creativity, energy, and ideas, aligning their aspirations with the nation's development goals and fostering a future of innovation, progress, and self-reliance. This issue serves as an ode to celebrate India's youth as they bear influence over millions across the globe. They are pioneering business models, defining culture, and disrupting the status quo. They are driving innovation, pushing boundaries, and effecting change. Let's welcome the visionaries.
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