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REINVENTING THE FUTURE OF INDIA The Class of 2024

Entrepreneur magazine|February 2024
As per recent stats, India is home to more than 600 million people aged between 18 and 35. At Entrepreneur India, we began our search to look for 35 young changemakers under the age of 35 who will redefine the future of India. The young innovators and entrepreneurs on our 8th annual Entrepreneur 35under35 list provide plenty of reason to believe that tomorrow will be brighter than today. To compile our 8th annual list, Entrepreneur writers and editors with the help of expert independent evaluated more than 500 candidates on factors including funding, revenue, social impact, inventiveness and potential. Those who made the cut are both an inspiration and a challenge to the conventional wisdom. Take 28-year-old rapper and singer King, who is not only redefining music with global collaborations but is also the story of a man rising above and punching hard through circumstances when he couldn't make his career as an athlete or even funded his musical journey with a government job. The story is one of resilience. Or take the case of our satellite heroes of Pixxel who will launch six home-built hyper-spectral satellite. Or the case of Sachin Agarwal of Bizongo where founders were ready to face the worst while scaling up. If you want to know about the future of India - look at this list.
- PUNITA SABHARWAL
REINVENTING THE FUTURE OF INDIA The Class of 2024

The Growth Enhancer

SUBIN KUMAR MITRA 26 CEO, GROYYO

With a vision to empower 20 million-plus micro-manufacturers across Asia, Groyyo was formed by a first-generation founder, Subin Kumar Mitra in 2021. So, what made him start a venture? “My breakthrough occurred in a conversation with a small factory owner a few months prior to launching Groyyo. The owner highlighted the challenges that SMEs frequently face in terms of procurement, financial constraints etc. The absence of a standardized manufacturing process across the industry motivated us to initiate Groyyo,” said Mitra, who commenced his career as an analyst and later exited the role as a senior analyst in 2019.

The concept stands out due to the advantages the firm maps out for SMEs across India by providing them financial and technical support while at the same time bringing to them the exposure of dealing with international brands. The current growth trajectory involves a global presence, with a strong footing across key international hubs such as the US, UK, Turkey, and the UAE. “We have successfully served over 460 customers, including major international clients such as Oussum, Next, Inditex, Mango, among others.Additionally, we have successfully implemented production capabilities in Bangladesh.”

In 2023, the start-up underwent significant transformation, experiencing growth in both exports and software. Despite challenges such as decreased funding in the market, “We adeptly managed our working capital. Moreover, we successfully charted a new course by expanding our consulting and tech verticals,” he explained.

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