Whether it is a celeb turned influencer, or someone with a passion for travel taking over our world or a yesteryear actor now finding a new lease of life by creating great content. Every year, we try to understand these new niches emerging in the creator economy. As a year-ender edition, this month we try to unravel and showcase some of the most popular influencers across 20 different categories. While shortlisting these names, the editorial team judged their popularity, longevity, audience engagement, content virality among the masses, and brand extensions. As always, our focus every year is to capture new names each year to give a fresh spin to our content. We believe you will be as influenced by their work as we were while selecting them.
Badshah
FROM HIP-HOP MOGUL, PHILANTHROPIST TO SERIAL ENTREPRENEUR
ENTERS HIS ICON ERA
Reigning over the music charts and everyone’s playlist, Aditya Prateek Singh Sisodia, popularly known as Badshah is one of the most influential and pioneering figures in the South Asian music landscape. A multi-hyphenate music luminary on a mission to propel the global domination of Indian pop and hip hop, rapper, producer, mentor and entrepreneur - Badshah is a history maker!
Sitting pretty at the top of the Indian music pyramid, by virtue of his laser focused work ethic and cult following, Badshah is now gearing up for a greater undertaking, he is now well on his way to become a ‘Serial Entrepreneur’.
Denne historien er fra December 2023-utgaven av Entrepreneur magazine.
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Denne historien er fra December 2023-utgaven av Entrepreneur magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
My Reflections 2024-25
With the turn of 2024, we have turned the page to a historical moment—a quarter of a century. It is striking to consider how much history has been compressed into these 25 years. This has been no ordinary span of time. This has been an era of tectonic shifts. From the dawn of the digital age and the globalisation of economies to the climate reckoning and the relentless march of artificial intelligence, these years have witnessed transformations that once would have taken centuries to unfold. In many ways, eras have collided, overlapped, and dissolved into each other, leaving a world forever altered—more connected yet divided, more advanced yet anxious, and more hopeful yet uncertain than ever before.
The $20 Bill That Became Priceless
As I built my snack-food brand, Sun & Swell Foods, I kept hearing the same advice: Hustle for your customers. Never turn down business. Obsessively focus on ROI. So that's what I did—and although my company grew, it wasn't profitable. This began affecting me emotionally. I love my brand and care deeply about its success. Its challenges started to feel like my own.
THE BIGGEST MISTAKES THAT STARTUPS MAKE
The path forward is hard, so learn from where others have fallen. This is a list of very hard-won lessons.
SILICON CARBIDE CHIPS THE NEXT GIANT STEP IN INDIA'S SEMICONDUCTOR ASPIRATIONS
Companies such as L&T, CDIL, Zoho, are already pioneering innovations in the sector, with focus on automotive, renewable energy and industrial electronics
FUTURE WORKFORCE: WHY INDUSTRY PLAYERS ARE BETTING BIG ON AI AGENTS
Since 2022, the world has amused itself with the generative artificial intelligence (AI) offerings of ChatGPT and others for coding and content generation to name a few. However, there were no virtual assistants.
SEMICONDUCTOR STRATEGY: How 2024 Defined the Roadmap for 2025 and Beyond
India's semiconductor industry is projected to grow to USD 80 billion by 2028 from the current USD 23 billion, as per SEMI. The major factor behind this development can be attributed to surging demand for electronics, the rise of smart connected devices highlighted the urgent need for self-reliance in chip design and manufacturing; In this, India has grown significantly in prioritizing local production.
35 UNDER 35
THE CLASS OF 2025- Sixty-five percent of India's fast-growing population is under 35, representing our nation's greatest strength. As a testament to the modern economy, our 35under35 issue every year, the 9th year in a row now, represents their untapped potential. Recognizing the pivotal role of human capital in driving economic growth and innovation, we highlight their efforts in detail in the ensuing pages. We unravel the journey of Young people driving change tackling climate issues, improving lives, and defending rights. To compile our 9th annual list, Entrepreneur India writers and editors-with the help of expert independent judges-evaluated more than 500 candidates on factors including funding, revenue, social impact, inventiveness, and potential. From the young category defining quick commerce players to an Olympic Winner, you will see how young India is reshaping society. India's youth represent the country's greatest strength, with a vibrant and dynamic generation driving the vision of making India a developed nation by 2047. This edition showcases the younger generation's creativity, energy, and ideas, aligning their aspirations with the nation's development goals and fostering a future of innovation, progress, and self-reliance. This issue serves as an ode to celebrate India's youth as they bear influence over millions across the globe. They are pioneering business models, defining culture, and disrupting the status quo. They are driving innovation, pushing boundaries, and effecting change. Let's welcome the visionaries.
Why Is HP Confident About India - IPSITA DASGUPTA, MD, HP INDIA, EXPLAINS
HP in India is working towards AI PC penetration, upskilling, education use cases and helping small and medium businesses (SMEs)
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HOW TO CLOSE THE SALE [EVEN WHEN THEY SAY NO]
I'm the world's leading door-to-door sales expert. I've heard “no” endlessly. Here's how I close sales anyway—and how you can too.
Are You Feeling the Squeeze?
Many companies are struggling with rising costs and tighter margins. We asked six business leaders to share their solutions.
