MEET THE NEW SNAC(K)ING
HOW THIS ENTREPRENEUR IS MAKING US MU(N)CH BETTER
Vikas D Nahar was born in a small town, Sakleshpura in Karnataka, which is known for tea, coffee, and spice plantations. His father was a farmer, largely into farming coffee and other commercial produce. As Nahar grew up, he shifted to Bangalore for higher education in 2000-02 for his graduation from Bangalore University. In 2005, he joined his brother's business as a graduate trainee there. And eventually went on to lead the entire vertical of international business. The business was more domestic in nature largely into trading of spices, which were grown in India or bought from other parts of the world. From 2005 to 2008, Nahar spent three years establishing the entire international business. During this period, Nahar traveled to countries like China, Vietnam, Sri Lanka, and other countries importing a lot of spices from Southeast Asian countries to India and also exporting spices of the south to the UK and other countries. During this period, while preparing for CAT exams, Nahar took a break in 2008 to do his MBA at Symbiosis Centre for Management and Human Resource Development. From 2008 to 2010, while pursuing his MBA in Pune in marketing, Nahar was able to understand why some brands demand more prices, more affinity, or more loyalty than any other product. Talking about his interest in building a brand, Nahar reminisces, “The aspiration of building a brand came immediately after my MBA. Once I came back to Bangalore, I took a six months break to try and understand what exactly I want to start up, because building a brand and being an entrepreneur had stuck me there.” That’s when he decided not to go for any placement offer and begin his entrepreneurial innings.
Denne historien er fra May 2023-utgaven av Entrepreneur magazine.
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Denne historien er fra May 2023-utgaven av Entrepreneur magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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