IT'S 1 A.M., AND MY FANFIX INBOX HAS LIT up with a notification from one of the influencers I follow. "hey babe, are you busy? do you have time for me? we can chit chat :)." The sender, @kaylavoid-a 19-year-old TikTok influencer and YouTuber who specializes in lipsync videos and beach lifestyle (read: bikini) content, and who was suggested among the platform's "on the rise" creators when I made my account-is clearly eager for my attention. What's not clear from her message, and is only laid out via a pop-up alert once I try to hit send on my reply, is that she's set the price of chitchatting at $5 per message (plus a 78-cent processing fee).
Over at Passes, a similar platform that allows content creators to sell tiered subscriptions to exclusive photos and videos they post of themselves, it's at least clear that engaging with the influencers I follow will cost me.
When reading a "you there rn?" missive I received from one of them-a young woman whose TikTok and Instagram content consists mostly of lip syncs, dances, and beach pics-a banner in the chat thread alerts me to the fact that I have no free messages available and can only send one with a "tip" attached (creators can set the tip minimum; it's typically around $3). On both Passes and Fanfix, you can see creators' public posts for free; subscribing offers you access to exclusive photos and videos.
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Denne historien er fra Spring 2024-utgaven av Fast Company.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Campus Radicals
Welcome to UATX, Austin's new well-funded and controversial anti-woke university.
What Went Wrong at 23 and Me
The company's DNA spit tests were going to remake healthcare. The science proved more complicated.
Toxic-Workplace Avenger
Her landmark lawsuit helped ignite the Me Too movement. Gretchen Carlson is now on a crusade to protect all workers.
A Lousy Bet
Sportsbooks, leagues, and networks: the new unholy alliance to promote legal gambling.
CAN'T STOP ROLLING
MOBILE GAME MAKER SCOPELY TOOK IN $2 BILLION IN JUST 10 MONTHS FROM ITS HIT GAME MONOPOLY GO. PLAYERS, IT SEEMS, ARE ADDICTED TO THE FUN.
A minimum hourly wage law for NYC delivery workers has boosted their pay-but not everyone is reaping the benefits.
$19.56, the hard way
IT'S A TOUGH JOB BUT GENZ NEEDS TO DO IT
HOW DAVID HOGG IS RALLYING YOUNG PEOPLE TO PURSUE ONE OF THE TOUGHEST AND MOST IMPORTANT CAREERS IN AMERICA: POLITICS.
INNOVATION BY DESIGN
For 13 years, our Innovation by Design Awards have been shining a light on stunning creations. The following pages highlight 20 of this year's winning projects, from an app that helps resettle political refugees to a massive restoration project in Detroit. Plus, a list of winners and finalists in all 50 categories.
How's This for a Cliffhanger?
That poor henchman over there has a hammer stuck in his forehead.
CREATOR ECONOMY
Carpe DM New platforms monetize intimate\" bonds between creators and their fans.
