Once the hotel experiences offer services in alignment with these, they have a win-win situation with Gen Y, turning them into loyal customers. However, building loyalty with millennials is a gradual process, and by consistently delivering on these aspects, businesses can foster lasting connections and turn them into devoted customers and advocates for their brand.
Let us have a look at what hospitality veterans have to say in this regard...
Ashley James, General Manager, Angsana Oasis Spa & Resort Bengaluru
Angsana, as a brand, aligns well with millennials due to its emphasis on special moments and the appreciation of discovery. By providing spaces that encourage cultural connection and a sense of belonging, Angsana can appeal to the millennial desire to engage with their surroundings and find a place of solace.
To effectively understand and convert millennials into loyal customers, it is crucial to acknowledge their distinct characteristics and preferences. According to me following points are crucial:
Discerning and experiential travellers - Millennials value unique and meaningful experiences. By providing tailored and immersive experiences that go beyond traditional offerings, businesses can captivate this generation's interest and loyalty.
Health-conscious individuals - Gen-Y prioritizes health and wellness. Offering healthy food options, fitness facilities, and promoting wellness-focused activities can attract and retain millennial guests who are conscious of their well-being.
Positive interaction - Millennials appreciate friendly and positive interactions. Creating a welcoming and enjoyable atmosphere, coupled with exceptional service, will enhance their overall customer experience and foster loyalty.
Sumender Kumar, Rooms Division Manager, Hyatt Centric MG Road Bangalore
Denne historien er fra November - December 2023-utgaven av Hotel Business Review.
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Denne historien er fra November - December 2023-utgaven av Hotel Business Review.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
"Leadership is not a License to do Less, it is a Responsibility to do More"
Amit Kumar Sharma is a seasoned hotelier with a career spanning 23 years. A graduate from IHM Lucknow, he began his career with Grand Hyatt, Delhi as a pre-opening team member from where he developed deep interest into the fast-paced career of Food & Beverage operations & management.
Fortunes Hotels Opens New Properties
The group announced the launch of Fortune Beach Resort ECR Chennai. Situated in the bustling, breezy East Coast Road (ECR), the upscale resort set against the serene backdrop of the majestic sea connects the cultural richness of Chennai with the picturesque landscapes of Puducherry, Mahabalipuram, and beyond.
Small Luxury Hotels Partner with The MRS Group Of Hotels
Small Luxury Hotels of the World (SLH) announced its expansion into the Indian subcontinent through a strategic partnership with The MRS Group of Hotels.
IHE 2024
Concludes With Setting Higher Goals
Housekeeping in Hotel Public Spaces
The work of the housekeeping department of any hotel or motel is the most unseen, but the most needed in many ways.
Redefining The Art Of Luxury Hospitality
Sheraton Grand Bengaluru Whitefield Hotel Convention Center
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Success of a hotel depends on the manpower. Staff, from the receptionist, who is the first step of the guest towards his hospitality during the stay, to the attendant who handles his luggage during his departure, help in the guest being attracted by the property and compelling him to stay at the same hotel on his future trips to the destination. The employees, it may be said, are the backbone or the mainstay for a hotel's success.
Weddings: Increasing Hotel Revenue
The trend of wedding ceremonies and receptions being conducted in hotels has been increasing over the years. The eat, drink and be married” now has a tag attached to it, which is in hotels”. The result is that not only destination weddings but wedding, in general, are contributing to the hotel’s revenue in a great measure. The saying Marriages are made in heaven” now has an attached segment But expenses are borne onearth”. Hotels and resorts have been proving an attractive venue as compared to the other sites, like halls, for people of all categories. Ashok Malkani takes a look at the facilities and other plus points offered by hotels.
Heritage Hotels Heirlooms of Indian Tourism
A trip to the past in the modern world has a timeless appeal for travellers who are keen to immerse themselves in the cultural history of the destination by staying at a historic hotel itself.
A Tranquil Paradise! Radisson Hotel Jass Khajuraho
Sprawling in six acres in the midst of the vast open countryside with gentle undulating landscape and clean, fresh unpolluted air, Radisson Hotel Jass Khajuraho is a perfect union of classic design with subtle elegance.
