Mumbai’s Isha Lodha calls Zepto a lifesaver. “I was so used to visiting my local fruit and vegetable vendor in Andheri’s Lokhandwala market for daily supplies that the series of Covidinduced lockdowns in 2020 and 2021 came as a rude shock,” she recalls. That was when she learnt about the quick commerce app that promised delivery of grocery and other items within 10 minutes. Today, Zepto has become a way of life in her household.
According to a market report by Bobble AI Data Intelligence Division, Zepto witnessed a 946% user growth between December 2021 and March 2022. On the other hand, bigger brands like Reliance-owned Dunzo and Tata Group’s Big Basket clocked 94% and 58% growth, respectively.
Starting Young
Zepto was founded in 2021 by two 19-year-old Stanford dropouts Aadit Palicha and Kaivalya Vohra. Originally from Mumbai, Palicha and Vohra are childhood friends. Their parents moved to Dubai when the boys were young.
Vohra, also the chief technology officer of Zepto, started programming when he was around 11, aiming to work at a leading tech company in Silicon Valley. Palicha designed GoPool as a student project that would help parents find and schedule carpools for their school-going children. While he had earlier considered a career in law and then professional gaming, he found his calling in entrepreneurship when he stumbled on YCombinator Startup School sessions.
Reshaping the Grocery Game
Denne historien er fra December 2023-utgaven av Outlook Business.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra December 2023-utgaven av Outlook Business.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
The New Imperialism
The EU has approved a new environmental regulation that will impact global value chains. Small businesses will have to bear the brunt
VISION FOR THE INDIA OF 2047
In India@100, Krishnamurthy Subramanian argues that India can be a 55trn economy by 2047 if it doubles down on the economic policies implemented in the last decade to grow at 8% annually. Although middle-income trap has plagued many developing countries in the past, he is convinced that India is well-equipped to avoid obstacles in its growth odyssey
BUSINESS MINT: CELEBRATING EXCELLENCE, ONE AWARD AT A TIME
Ensuring that Firms and Entrepreneurs Receive the Recognition they Deserve since 2018
DR. PAVANI KADIYALA: DRIVING INNOVATION AND TECHNOLOGICAL ADVANCEMENT IN EMERGING INDUSTRIES
Celebrating Dr. Pavani Kadiyala's Accolades and Contributions to Emerging Technologies
INSPIRING EXCELLENCE: THE JOURNEY OF NALANDA EDUCATIONAL INSTITUTIONS:
Honoring the Vision of Sri Manthena Suryanarayana Raju Through Innovation and Holistic Development
THE RISE OF VARUN REALTORS
Leading the Charge: Varun Kaliga Named Emerging Real Estate Influencer of the Year for Innovative Impact
R.C. RATUL: BRIDGING THE WORLDS OF ENTERTAINMENT AND REAL ESTATE
The Visionary Behind the Convergence of Entertainment and Real Estate
CYBERABAD BUILDERS ASSOCIATION: LEADING THE CHARGE IN SHAPING
Recognized as the Emerging Builders Association of the Year 2024,’ CBA is setting new benchmarks in real estate and construction excellence in the heart of Hyderabad.
FROM PAPERBOY TO POWERHOUSE: THE INSPIRATIONAL JOURNEY OF VENU KALYAN
Celebrated with the Most Admired Real Estate Sales Coach of the Year 2024’ Award for Transformative Impact and Innovative Coaching
OUTLINE MEDIA: SHAPING TOMORROW'S BRANDING AND ADVERTISING TODAY
Redefining Branding and Advertising