Meet Salesforce's Sales Coaches
The BOSS Magazine|July 2023
The Better Up platform that guides the CRM giant is now available in the AppExchange
Damien Martin
Meet Salesforce's Sales Coaches

Tens of thousands of sales teams turn to Salesforce to help boost their sales. Who does Saleforces turn to for guidance with its sales teams? That would be BetterUp, pioneer of the Human Transformation Platform, which recently launched BetterUp Sales Performance on the Salesforce AppExchange.

In a partnership that began in 2017, BetterUp provides sales coaching to more than 70,000 Salesforce employees worldwide. Now, BetterUp’s dedicated performance coaching and proprietary psychological model and data from over 1 million coaching sessions are available to Salesforce customers.

“BetterUp’s Sales Performance is a welcome addition to AppExchange, as it powers transformation for customers by unlocking team performance across sales organizations,” David Lee, VP of product management for the AppExchange, said in a statement announcing the launch. “AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs.”

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