Adobe Premiere Elements 2023

Turn raw footage into slick stories for your social media feeds

- George Cairns

£86.56, FROM adobe.com

NEEDS macOS 11, macOS 12 (12.4 or later)

Premiere Elements 2023 enables you to add creative effects to clips, which should make the app attractive to creators of social media content

As a simplified version of Adobe's Premiere Pro software, Premiere Elements 2023 is an entry-level non-linear (NLE) editing app that's designed to help video makers edit, fix and share their video footage as polished programmes, complete with post-production assets such as titles and transitions. It also enables you to add creative effects to your clips to make them look more eye-catching, which should make the app attractive to creators of social media content.

Premiere Elements 2023 has many social-media-friendly properties. For example, if you shoot video with your iPhone held horizontally, you'll capture a horizontal 16:9 clip. However, if you want to add the footage to a vertically-oriented Instagram Story, the edges of the clip will be cropped and your key subject could be lost. Premiere Element 2023's Auto Reframe tool can automatically crop and recompose the clip to fit the vertical shape of an Instagram Story (and it is intelligent enough to reposition people in the middle of the frame so that they are always visible).