Bela Bajaria, Netflix’s global head of television, follows a similar routine whether she’s visiting Mum bai or Berlin or Seoul or Stockholm or any of the company’s twenty-six foreign outposts. A black car brings her from the airport to a luxury hotel, perhaps the Four Seasons. She checks in and furiously answers e-mails from Los Angeles until it’s time for a breakfast or a dinner or a midday meal with executives and creators. She wears her favorite “travel blazer,” a designer jacket bejeweled on the breast pocket with the words “Art is truth.” And, though she often stays “in country” for only a day or two at a time, she likes to schedule a “slate meeting” so that the local development team can fill her in on upcoming programs. On an afternoon not long ago, she was kicking off one such meeting at the company’s Latin American headquarters, inside one of the tallest skyscrapers in Mexico City.
“Next time, I’ll get to stay for a week, so I won’t have to eat twenty-four tacos in twenty-four hours, like last time,” she said to the room of assembled staff members.
Bajaria told me that the ideal Netflix show is what one of her V.P.s, Jinny Howe, calls a “gourmet cheeseburger,” offering something “premium and commercial at the same time.” She praised the Latin American group for its recent track record of making slick telenovelas that draw large audiences outside Spanish-speaking regions.
Denne historien er fra January 16, 2023-utgaven av The New Yorker.
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Denne historien er fra January 16, 2023-utgaven av The New Yorker.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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President for Sale - A survey of today's political ads.
On a mid-October Sunday not long ago sun high, wind cool-I was in Harrisburg, Pennsylvania, for a book festival, and I took a stroll. There were few people on the streets-like the population of a lot of capital cities, Harrisburg's swells on weekdays with lawyers and lobbyists and legislative staffers, and dwindles on the weekends. But, on the façades of small businesses and in the doorways of private homes, I could see evidence of political activity. Across from the sparkling Susquehanna River, there was a row of Democratic lawn signs: Malcolm Kenyatta for auditor general, Bob Casey for U.S. Senate, and, most important, in white letters atop a periwinkle not unlike that of the sky, Kamala Harris for President.
LIFE ADVICE WITH ANIMAL ANALOGIES
Go with the flow like a dead fish.
CONNOISSEUR OF CHAOS
The masterly musical as mblages of Charles Ives
BEAUTIFUL DREAMERS
How the Brothers Grimm sought to awaken a nation.
THE ARTIFICIAL STATE
A different kind of machine politics.
THE HONEST ISLAND GREG JACKSON
Craint did not know when he had come to the island or why he had come.
THE SHIPWRECK DETECTIVE
Nigel Pickford has spent a lifetime searching for sunken treasure-without leaving dry land.
THE HOME FRONT
Some Americans are preparing for a second civil war.
SYRIA'S EMPIRE OF SPEED
Bashar al-Assad's regime is now a narco-state reliant on sales of amphetamines.
TUCKER EVERLASTING
Trump's favorite pundit takes his show on the road.