Live events, from concerts and sports games to award shows, have been a cherished part of entertainment throughout history. Live events continue to captivate audiences on a massive scale. Even in the present day, live sports and concerts maintain a dedicated following, drawing in viewers from around the world. The global viewership for live sports and events remains notably substantial, as exemplified by the Olympic Games Tokyo 2020, which garnered an impressive broadcast audience exceeding three billion individuals. Additionally, the projection for digital viewership of live sports solely within the United States is anticipated to surpass 90 million by the year 2025.
As indicated by data from Statista.com, live sports constituted approximately 21% of the overall sports viewership in 2021. Furthermore, an overwhelming 79% of the sports television viewership was attributed to cricket. Additionally, in 2022, the peak viewership for eSports across various competitive-level games in India reached an impressive two million. In line with the current viewing landscape, the ongoing integration of emerging technologies promises to usher in further transformations and advancements in the realm of live events, all tailored to meet the evolving preferences of viewers. The landscape of live events is undergoing a profound transformation as technology ushers in new ways of experiencing these gatherings.
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BROADCAST INDIA SHOW 2024 A SHOWCASE OF INNOVATION AND SUSTAINABILITY
The Broadcast India Show 2024, held at the Jio World Convention Centre in Mumbai, highlighted cutting-edge technology and sustainable practices.
UNFORGETTABLE MOMENTS
A Night of Glitz and Glamour at the Digital Studio India M&E Awards 2024
TOSHIBA'S NEXT-GENERATION S300 PRO SURVEILLANCE HDDS FOR LARGE-SCALE VIDEO SURVEILLANCE SYSTEMS
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Amagi Partners with LeadStory and Samsung TV Plus to Launch Personalized FAST 2.0 News Channel
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced its collaboration with Samsung TV Plus and news publisher LeadStory to launch a first-of-itskind personalized FAST channel in the industry, built on a patent-pending technology from Amagi.
Appear Appoints Shakunt Malhotraas Vice President to Lead APAC Growth and Media Innovation
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SS Rajamouli and His AI Collaboration with Top International Studios for New Upcoming Jan 2025 Production
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LiveU Wins FIDAL Open Call to Test Beyond 5G Technologies in Large-Scale Media and Public Safety Trials
Highlighting its strong commitment to technological advancement through third-party partner collaboration, LiveU has won a FIDAL Open Call to take part in the 'Large Scale Field Trials Beyond 5G' research project.
Riedel Communications Appoints Jason Barden as Regional Sales Director for CALA/LATAM
Riedel Communications today announced the appointment of Jason Barden as its new regional sales director for the Central America, Caribbean, and Latin America (CALA/ LATAM) market.
ARRI Launches EnsĆ Prime Lenses: Compact, Versatile, and Perfect for Creators
ARRI introduces its new EnsĆ Prime lens series, reaching beyond the company's traditional market to embrace corporate and commercial content creators and owner-operators at earlier stages of their careers.
Meta Launches Movie Gen AI to Revolutionize Video Creation with Text Prompts and Custom Editing
Meta announced the launch of Movie Gen on Friday - a new generative AI platform designed to transform how users create, edit, and personalise videos.
