THE EMPEROR'S COURT

SABYASACHI’S new flagship store is the most realised manifestation of his ethos, a space that stems from the mind of a bonafide genius. The designer sat down with Ambika Muttoo to discuss the lexicon of luxury and the foundation of his exceptional brand

- Ambika Muttoo

Today, post-COVID, fashion has been rendered useless. I think fashion is a dying industry,” says Sabyasachi Mukherjee, surprisingly, mid conversation. Here’s the context. South Asia’s biggest name and brand in fashion and design (mononymously Sabyasachi) is comfortably seated with a green pashmina draped around him, on what’s most definitely an antique chaise lounge. We’re on the second floor of his new, three-story neo-classical flagship store in South Mumbai, which is, without hyperbole, extraordinary. All 25,862 square feet of it.