The dial of a watch or its face is the key feature upon which one's first impression of the timepiece is based. Every minute component of the dial design is a crucial element in shaping a watch's unique personality, whether it be sporty, vintage-inspired or classic.
The making of dials, a process known in the watch industry as art cadranier, requires both artisanal skill and cutting-edge technology. Rolex is one of the few watchmakers that performs every step of dial production in-house, as they do every component of timepieces that bear their crown emblem. In-house mastery of dial creation and production is a major strategic advantage for Rolex and, at its dedicated site in the Chêne-Bourg district of Geneva, some 500 people work exclusively on dial making.
From the most time-honoured human craftsmanship to cutting-edge machinery specially developed by Rolex, every operation is perfectly executed, then systematically checked and appraised to always enhance end quality. One of the most significant benefits of manufacturing completely in-house is the collaborative synergy between the designers and engineers involved in dial development. By bringing all those working on this complex process under one roof, Rolex provides space for boundless creative liberty and a strong dynamic for innovation. Ultimately, the brand is able to regularly surprise and delight customers with new, exquisitely made watch faces.
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Denne historien er fra July 2024-utgaven av ELLE Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Paradise In Slow Motion
Lush landscapes, pristine beaches, colonial architecture, abundant wildlife and warm hospitality-Sri Lanka is a treasure trove of experiences best savoured at leisure.
Rebel With A Cause
Stylistic dichotomies lie at the heart of Chinese designer Di Du's work. She shares how this love for the subversive has been the key to her namesake label's success.
Count The Seconds
Never underestimate the power of a watch to elevate your look-even more so when it's a good-looking chronograph. These BELOW-40MM NUMBERS will do the trick.
The Promising Future Of Skin
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Johnny Depp 'I Am The 2,000-Year-Old Man!'
Johnny Depp is back in the limelight. Behind the camera, he has directed his second film, MODI, set for release this autumn. In front of the camera, he is still embodying "SAUVAGE" for Christian Dior Parfums with a new scent, "EAU FORTE". In this exclusive interview with ELLE, the polymorphous artist opens up about his creative journey.
A Timeless Love Story
Far from being at war with each other, disparate generations can be brought together by tumultuous times-with transformative consequences. PHOEBE LUCKHURST celebrates the charm, comfort, and community found in an ageless approach to friendship.
CHIC in the city
South Korean actress Mun Ka Young shows how to rock TUMI's fall 2024 collection that's inspired by the dynamic architecture of Seoul.
Igniting the Creative Spark
MUST-SEE EVENTS AND EXPERIENCES WORTH CATCHING DURING Singapore Design Week.
SPEED Queens
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Crème de la Crème
Ultra-luxurious moisturisers that will have your r skin looking like radiant perfection.