The Rolex Awards for Enterprise was set up in 1976 by André J. Heiniger, then CEO of Rolex. Conceived as a one‑off celebration meant to mark 50 years of the Rolex Oyster, the world’s first waterproof watch, it drew so much international interest that Rolex transformed it into an evergreen, biennial programme instead. Since then, it has supported more than 160 laureates of over 50 nationalities, whose projects have benefited humanity and/or the planet in more than 65 countries worldwide.
“We initiated the Rolex Awards for Enterprise out of a conviction that we had a responsibility as a company to take an active interest in improving life on our planet,” shared Heiniger, “and in the desire to foster values we cherish: quality, ingenuity, determination and, above all, a spirit of enterprise.”
Today, the Rolex Awards for Enterprise is subsumed under the brand’s Perpetual Planet Initiative, which debuted in 2019 as the overarching programme for all of the brand’s conservation efforts.
A DIFFERENT TYPE OF Recognition
The Rolex Awards for Enterprise is unique in several ways. For a start, it does not retrospectively honour past accomplishments; rather, it supports new or ongoing projects. Application criteria are also highly atypical. In the spirit of recognising original, visionary projects that can improve lives and protect our planet, as well as the expertise and will to execute them, the Awards only requires candidates to be aged 18 and above—no other academic or professional qualifications are needed.
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Denne historien er fra March 2024-utgaven av ELLE Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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High Shine
In this ELLE Singapore exclusive, HERMÈS Beauty's creative director GREGORIS PYRPYLIS unveils Rouge Brillant Silky—a high-shine, soft-tint lipstick inspired by the House's iconic silk scarves.
Masters at Work
Quentin Bisch and Louise Turner, the perfumers behind Chloé's new Atelier des Fleurs scent, Cedrus Intense, prove that two noses are better than one.
All in the Jeans
DENIM SOARS TO NEW HEIGHTS IN THE FRESHLY LAUNCHED Levi's BLUE TAB COLLECTION, WHERE rugged Americana MEETS rigorous Japanese craftsmanship.
Where the Wild Things Are
The beauty of Boucheron's latest Histoire de Style collection, Untamed Nature, lies in its earnest homage to nature. Creative director CLAIRE CHOISNE takes Charmaine Ho behind the scenes.
Ahead of₁ the curve
MEET Kate Barton, THE AMERICAN DESIGNER REDEFINING THE FUTURE OF FASHION, ONE SCULPTURAL CREATION AT A TIME.
Call me maybe
PEOPLE ARE DUMBING DOWN THEIR PHONES, REVIVING THE 2000S FLIP AND RELEARNING HOW TO BE OFFLINE.
WRITING with CHAOS
First-time author Jemimah Wei shares the long and tumultuous journey she took to complete her debut novel, The Original Daughter
Mind The GLOBAL GENDER GAP
As men everywhere turn to right-wing politics and Donald Trump enters the White House for a second term, AFUA HIRSCH asks: How did we get here?
In ber Element
From childhood singalongs to global stages, DANIELLE MARSH of NJZ (formerly NewJeans) opens up on fashion, life beyond the spotlight, and the group's new name change.
Real Talk
IF EMOTIONAL INTELLIGENCE IS ALL ABOUT KNOWING, THEN EMOTIONAL INCLUSION IS ALL ABOUT DOING. Mollie Rogers (Jean de Dieu) EXPLAINS WHY THE LATTER LIES AT THE CRUX OF FOSTERING A MORE PRODUCTIVE AND HAPPIER WORKPLACE.
