With over 90 years in business, Lancôme is a luxury legacy brand that has celebrated many firsts in this burgeoning beauty industry. With the launch of Idôle, the brand has expanded its horizons to connect with GenZ. In a freewheeling chat with Françoise Lehmann, we discover the brand’s vision and its journey so far.
ELLE: You’ve been building Lancôme for a decade now. Tell us about the journey that has created a loyal consumer base that, perhaps, no other brand enjoys.
Denne historien er fra August 2023-utgaven av Elle India.
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Denne historien er fra August 2023-utgaven av Elle India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
A Celebration Of SPANISH CULTURE
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THE VISIONARY BEHIND YOUR CHOOS
Sandra Choi in conversation with Zoha Castelino on creativity, collaboration & legacy
Bhopal's Begums
Shweta Vepa Vyas discovers how these trailblazing royal women wielded fashion as a statement of power F independence
INSIDE Out
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'I hope you dance'
Fashion industry friends remember the legend that was Rohit Bal
CLOSET CONFIDENTIAL
Praachi Raniwala rummages through the wardrobes of leading Indian designers to find their favourite homegrown labels
BREAKING BOUNDARIES WITH RASTAH
Designer Zain Ahmad in conversation with Shaeroy Chinoy
A Symphony of Soft Power
The collection seeks to reinterpret femininity at the intersection of art & fashion finds Anamm Inamdar
LIGHTS, CAMERA, CANNES!
Filmmaker Payal Kapadia, in conversation with Ekta Sinha on how she brings to life her unique female perspective
PEAKS to PALMS
Slink Bardot takes you on a culinary journey across India with its new menu, reports Soha Borgaonkar