Fashion as an applied art form has always been a crucible of creativity, often catalysing conversations between craft and couture, savoir-faire and style. Over the last few seasons, a litany of homegrown Indian labels are alchemising heritage with futurism. By looking inwards and celebrating art and craft forms indigenous to our country, these designers are initiating a cultural dialogue. One in which fashion sublimates folklore, ancient crafts get a new voice, art forms take the shape of kaleidoscopic prints, and rarefied weaving techniques get a contemporary touch.
For instance, designer duo Shivan Bhatiya and Narresh Kukreja's trip to the Shekhawati region of Rajasthan inspired their recent 'Fresconian Series'. A modern rendition of their exploration of the walls of these Shekhawati havelis and their painterly quality was interpreted as five distinct prints by the brand.
Designer Shruti Sancheti's last outing titled, "Alchemy' evoked the frescoes and murals of her home town called Churu, also in Shekhawati. The ensembles echoed the folk music of dhola maru and the intricate miniature woodcraft synonymous with various communities in the region.
Similarly Aarti Vijay Gupta in her offerings has artfully celebrated Gond art, Mandana art, Indian miniature paintings and Madhubani over the years. Also worth mentioning is designer Karan Torani, who has always toasted his Sindhi roots in his collections and campaigns incorporating folk music and rituals steeped in symbolism.
CULTURAL DIALOGUE
Denne historien er fra August 2022-utgaven av Elle India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra August 2022-utgaven av Elle India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Bridal Trends, 2024 Edition
Bralettes, corsets and mermaid skirts emerge as the new must-haves when it comes to wedding dressing
All The Feels
Maahi Shah takes a deeper look at the big little moments in a bride's life as she prepares for her wedding day
ISLAND ESCAPADE
Here's why Fiji is the ultimate destination to celebrate your love.
ROMANTIC ESCAPES
Wondering where to head for a honeymoon getaway? Isha Mayer recommends five luxurious destinations for your honeymoon
The Taste Of Weddings
What goes behind planning those extravagant grazing tables and indulgent bites at weddings? Top gourmet caterers let Isha Mayer in on their processes
Challenging Convention One Ritual at a Time
Maahi Shah speaks to five female priests who have been breaking new ground while upholding faith and pursuing a passion for learning
FIJI: A TROPICAL FOR INDIAN HAVEN WEDDINGS
From pristine beaches to cultural familiarity, discover why Fiji is the perfect destination for Indian weddings.
MAKE YOUR WEDDING FANTASY A REALITY
The Westin Hyderabad Mindspace offers luxurious venues, exquisite dining and unforgettable moments
SHINING BRIGHT EVERYWHERE
Lab-grown diamonds for every occasion—luxury and affordability
BRIDAL BEAUTY, REDEFINED
Christine Ko, CEO of Moira Cosmetics, shares her insights on makeup for brides and the art of achieving radiant skin.