DREAM GIRL
Female Singapore|March 2024
IN RECENT YEARS, THE CELEBRITIES WHO’VE DOMINATED MUCH OF WESTERN POP CULTURE SEEM TO FALL INTO THREE MAIN CATEGORIES: THE OTT, THE SCANDAL-PLAGUED AND THE UNTOUCHABLE GODDESS TYPES HAIL QUEEN BEY). THE FAST-RISING GEN Z JAZZ-POP CHANTEUSE LAUFEY PRONOUNCED LAY-VAY”) 1S A NEW AND DIFFERENT KIND OF STAR ALTOGETHER: ONE WHO UNABASHEDLY WEARS HER HEART ON HER SLEEVE, ESPOUSES WHOLESOME VALUES AND READS BOOKS WITH HER FANS. KENG YANG SHUEN DELVES INTO HER SPECIAL KIND OF MAGIC.
DREAM GIRL

The Laufey vibe is akin to sipping hot cocoa by a crackling fire her lustrous voice a warm blanket that swaddles its listeners and paints a portrait of young adulthood with flashes of old-school romance. Cue Bewitched, the 24-year-old's soaring sophomore LP that was released last September and won a Grammy for Best Traditional Pop Vocal Album just last month - a week and a half before this shoot took place. On the titular track, she croons: "You bewitched me / From the first time that you kissed me / Waited all night / Then we ran down the street in the late London light / The world froze around us / You kissed me goodnight". Feel the nostalgia?

As much as the Icelandic-Chinese singer (full name: Laufey Lin Jonsdottir) is an expert at conjuring such wistful pictures though, her songs are ultimately written from the POV of a 24-year-old living in a 21st-century world. The song Dreamer, for example, is an anthem that would resonate with anyone who has experienced modern-day dating: "I'm giving up / I'm throwing in my hat I can't take another lifeless little chat". This expert blend of the dreamily old time-y with the relatable is possibly one of the mononymic performer's greatest strengths, accounting for her ability to introduce millions to a genre that many in her generation might previously have thought of as elevator music. (Bewitched clocked 5.7 million streams on day one of its release the largest debut for a jazz album in Spotify's history.)

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Denne historien er fra March 2024-utgaven av Female Singapore.

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