Getting into the beauty business can be tough. There are a multitude of brands promising their own definitions of beauty, and for a good reason-the skin and wellness market has long been booming. What makes it competitive is not just about developing a product that does what you need it to do, you also have to ensure that your brand resonates with the consumers who will buy it. Even with a satiated industry, there's still room for more. Fresh from celebrating the highs of her freshman year in the cosmetics industry, Anna Magkawas, CEO of Luxe Beauty and Wellness Group, is on the path of cementing her brand in the flourishing world of beauty.
A PENCHANT FOR BUSINESS
Denne historien er fra December 2022 - January 2023-utgaven av MEGA.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra December 2022 - January 2023-utgaven av MEGA.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
MAKE SPACE
Malls are ubiquitous in the Philippines, even as more people shop online. For better or for worse, malling is part of our culture. MEGA talks to the key people who ensure it stays that way
suitable faith
The power of science and faith in custom tailor brand AMEN
brownie POINTS
The yummiest concoctions some of them, quite literally) you need to add to cart now
olfactory OVERLOAD
Indulge in the extraordinary with these fantasy fragrances
ALL FIRED UP
Kasa Palma’s Chef Aaron Isip brings jungle cooking to the city
HEART OF THE GLOW
Pina Beauty’s humble identity as a Philippine-grown skincare brand made specifically for the everyday Filipino
DOMINIQUE COJUANGCO-HEARN
The Collective's Dominique Cojuangco-Hearn talks candidly about what it means to run a game-changing beauty platform, the importance of leading with purpose, and how motherhood changes your perspective
What's Next is NEXA
The future of beauty is here —at Belo NEXA, the lines between science, luxury, and culture are blurred, offering a one-of-a-kind experience where cutting-edge technology meets the bespoke care Filipinos are known for
ITALIANS DO IT BETTER
From capacious totes and sensible (ish) shoes, Milan Fashion Week highlights the story of the modern woman
THE PARADOX OF GEN Z SHOPPING
Unravel the contradictions of Gen Z shopping—a phenomenon where sustainability battles fast fashion in a dramatic showdown
