API RESPONSE
What would one do when given a luxury watch? Trade it in for money? Bask in the glory of ownership? Or would they take it apart, add a complication, then resell it for more than it was worth? Franck Muller chose the third option, and it is with this daring spirit that he built his brand upon.
This is also why we are graced with the latest offering from the brand, the Vanguard Damascus Steel Sincere Platinum Jubilee Edition, in conjunction with Sincere Fine Watches' 70th anniversary. It celebrates the good working ties between the watchmaker and retailer, and the commemorating timepiece perfectly fits the occasion.
This watch's case is made from Damascus steel, as is its MVT FM 1740-VS2 movement. Since steel is hard to work with, this makes the intricate craftsmanship all the more impressive. The movement is also a reiteration of the famous Seven Days Power Reserve movement which, like its namesake, provides an impressive seven days of power reserve.
While its 28-piece production run might make it a rare model in its own right, its finishing - which aptly resembles a fingerprint - is done so that no two pieces are the same.
During his visit to Malaysia at the end of September, Franck Muller CEO Nicholas Rudaz sat down to discuss the watch and the watchmaker's ongoing relationship with Sincere Fine Watches.
WHOSE HEART DO YOU THINK THIS WATCH SINGS TO?
Denne historien er fra October 2024-utgaven av MEN'S FOLIO Malaysia.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra October 2024-utgaven av MEN'S FOLIO Malaysia.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Forged in Steel
Franck Muller celebrates Sincere Fine Watches’ 7Oth anniversary with avery special Vanguard.
Made For Modern Life
The Volvo EX30 is the much-needed vehicle for a joyful and fuss-free ride.
Eastern Charm
With a blazing display of KARLS Group's culinary bravura, the Upper House KL gives classic Asian flavours a modern twist.
When Worlds Collide
Where revered tradition meets unceasing imagination, Hennessy has teamed up with French artist Jean-Michel Othoniel for its latest collaboration.
Business Means Business: Cathay Pacific
With the return of flights, and the additional of new ones, there is little reason to doubt that doing a stopover in Hong Kong with Cathay Pacific to any destination in the world from ASEAN is the best decision one might make in their lifetime. Plus, its concrete Business and Premium Economy Class offerings, and world-renowned lounges in HKIA make travelling on the Hong Kong-based airline an experience via a stopover, rather than a chore.
Malaysia's New Zenith
Celebrating the first Malaysian Zenith boutique in The Exchange TRX.
Two-Timing
Cartier's timekeeping greats for 2024 range from the classic to the experimental.
Racing Through Time
Celebrating Rolex’s timeless relationship with motor racing.
A Man And His Watch
Men's Folio Malaysia speaks to watch collectors about the first watch that drew them into the hobby.
A Cartoon's Charm
Cartoon watches might seem childish but there are reasons to feel otherwise, especially if the nostalgia transports one back to childhood days.
