This partnership between the Big Boss star and the young, fun makeup brand is expected to further cement SUGAR POP’s position as a fan favorite and create new opportunities for mass customer acquisition, especially with the Gen Alpha and Gen Z audiences in India that are new to makeup. Shehnaaz will be first seen in a short digital introductory campaign that reinforces the brand’s USP of easy-to-use high-quality makeup products and announces her as the face of the brand.
The frame opens with Shehnaaz being her bubbly self, super excited to make an announcement, asking the audience whether they’d like to be a ‘POP Star’. Followed by the ultimate reveal of SUGAR POP products, where she demonstrates using the extensive range of beginner-friendly makeup in short simple steps. The video blends her spontaneous personality with the vibrant brand persona as she showcases the brand’s range of must-have makeup products.
Denne historien er fra June 2023-utgaven av Food & Health.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra June 2023-utgaven av Food & Health.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Why Do People Get Heart Palpitations At Night?
Senior Cardiac Nurse Chloe MacArthur explains why some people have heart palpitations when lying down for the night, and what to do about it.
Food That You Should Eat To Boost Your Immunity
Lots of people are asking me how to keep their immune system functioning well this winter.
BIC CELLO BRINGS EMOTION TO LIFE AS IT LAUNCHES ALL-NEW MOOD PEN RANGE
BIC Cello recently launched its latest innovation in India - the all-new MOOD pens range.
REGIONAL TOURISM - YOUR PASSPORT TO PEACE & HARMONY
We have so much in common between us as South Asian neighbours.
ITRHD CELEBRATES JADHAV KOTHI AS MODEL RESTORATION
Nestled within the city of Gwalior is a rare heritage oasis is this 20-acre rural property, engulfed on all sides by unplanned urban growth, causing pollution and civic damages, is a paradise which belongs to the Sardar Dhananjay Jadhav and his wife Rani Umadevi Raje who are doing all to maintain the heritage values of this paradise.
UNLOCKING A LOYALTY PROGRAMME LIKE MARRIOTT BONVOY
At the heart of the success of the Marriott Bonvoy programme is the incredibly strong, diverse, and growing portfolio of over 30 brands ranging from midscale, to select service, to extended stay including serviced apartments, premium and luxury brands.
EXPERIENTIAL & LUXURY ARE THE TWO LATEST BUZZWORDS IN TRAVEL & TOURISM
The new buzzwords in travel and tourism are 'experiential' and luxury. Elements are meant to be stitched together into a single holistic experience, each appealing to our senses, each one of them. Some could be opulent, others could be essays in simplicity.
SINGING BOWLSSOUND THERAPY for HEALING & SELF-DISCOVERY
We are surrounded by energy and Mother our Earth has it's own signature frequency which is often referred to as Schumann's Resonance which is 7.83 Hz.
COPING UP WITH PRE-SURGERY STRESS & ANXIETY
If you're feeling anxious about having heart surgery or a procedure, you're not alone.
MASSIVE TUMOUR WEIGHING 8.5 KG SUCCESSFULLY REMOVED SURGICALLY @ HCGMCC
HCG Manavata Cancer Centre (HCGMCC) recently achieved a feat with the successful surgical removal of an 8.5kg ovarian tumour, highlighting the exceptional expertise of its surgical team.
