In recent years, the demand for authentic dairy flavours in day. Consumers are opting for the authentic taste of natural butter, homemade ghee, and other dairy products, close to the taste of real dairy ingredients. The demand for natural and authentic dairy flavour is not restricted to premium products alone. Consumers want to experience premium dairy flavour in a simple 10 rupees butter cookie packet.
DAIRY FULL EXPERIENCE
According to market research, the global dairy ingredients market is expected to grow at a CAGR of 5.7% between 2021 and 2026. This growth is driven by rising demand for dairy products, including ice cream, bakery, and confectionery products. In addition, the trend towards premium flavours is contributing to this growth, with consumers willing to pay more for products that offer a superior taste experience.
AUTHENTIC TASTE - AUTHENTIC DAIRY - AUTHENTIC FLAVOUR
Due to the rising demand for authentic flavours and shift in consumer preferences, brands are using concentrated dairy powder flavours to enhance the dairy notes in their products. Brands that fail to cater to this demand risk losing customers to competitors who prioritise the quality and taste of their dairy ingredients.
Denne historien er fra June 2023-utgaven av Food Marketing & Technology - India.
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Denne historien er fra June 2023-utgaven av Food Marketing & Technology - India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på