Dressing up is a daily ritual in self-confidence—it’s something we actively do for ourselves. For Eyqa Sulaiman, the founder of the renowned modest lifestyle brand Sugarscarf, this act of individuality has been a key driver behind her 13-year-old business.
“Fashion isn’t just about what we wear. It’s about expression, individuality, and the art of storytelling,” Eyqa says. “The thing about scarves is that they’re more than a symbol; they are a manifestation of a community that values love, dreamy aesthetics, and togetherness. Our goal is not just to sell you a product but to connect like-minded individuals who share the same values.”
Eyqa, a fashion entrepreneur with a background in IT, attributes creating Sugarscarf to her mother. While Eyqa was studying at Multimedia University in Melaka, her mother brought the young IT student to Kuala Lumpur to buy ready-made scarves. It was while observing the colourful prints and fabrics that the idea to merge her budding love for style and technology took root.
Denne historien er fra September 2023-utgaven av Tatler Malaysia.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra September 2023-utgaven av Tatler Malaysia.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Champions of Change
The introduction of the Tatler Impact Awards added a significant new dimension to the Tatler Ball 2024, celebrating individuals from Tatler Asia's Most Influential list who have made remarkable contributions within the past two years.
RETURN TO OZ
The ultimate 48-hour guide to eating and drinking your way through Melbourne, Sydney and Perth
SHARE PLATES
These small dishes called banchan carry not just flavours but centuries of history, cultural wisdom, and community values
Lighten Up
How Professor Chong Pei Pei of Taylor's University is changing the future of cervical cancer detection
Timeless Elegance
The Malaysian actress and style icon matches Franck Muller's ethos of grace and substance
Comfort Food
A love letter to hotel room service and the in-room dining heroes that offer the ultimate comfort away from home
ASIA CULINARY EVOLUTION
From elevated comfort food to plantforward menus and reimagined cocktails, Asia's top F&B minds share their predictions for 2025
TASTE OF THE UNKNOWN
Asia's most exciting food cities aren't where you think. These under-the-radar destinations are cooking up the region's next great gastronomic moments
Catching Up With Euphie
In conversation with Dr Chong Ian, medical director of Euphie Clinic, we unpack the clinic's journey thus far—from the opening of its second outlet to the vision driving its commitment to providing a transformative experience in aesthetic wellness
FINDING THE CURE
It took Malaysian haematologist Swee Lay Thein 20 years to discover the gene that led to a cure for sickle cell anaemia, and she hopes it'll take far less than that for women to be recognised equally in the industry of science
