It's one thing to generate expectations of a revival after a long drought. And quite another to actually navigate such an operation from scratch-which needs much more than merely relying on the inertia of motion. That too through a battlefield marked by a dynamic flux. On October 27, when the Congress released its second list of 45 candidates for Telangana's November 30 assembly poll, taking the total to 100 out of 119 names, it gave clues to its blueprint for battle. In a departure from its norm, the Congress was priming for a constituency-by-constituency contest.
In the past, the Grand Old Party has often been able to ride its own elephant, so to speak. As a behemothlike party with a captive vote, it had the space to be held hostage to the demands of community cohorts. With no such luxury available in a fractured polity, rather than giving in to that, it has stressed winnability as the most crucial factor in distributing tickets this time. This shift in strategy has not been without its challenges, leading to discord, with some former ministers and others defecting to the ruling Bharat Rashtra Samithi (BRS). But it's a gamble worth making, given the stakes.
Denne historien er fra November 13, 2023-utgaven av India Today.
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Denne historien er fra November 13, 2023-utgaven av India Today.
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He gave the beat to the world
He would pick up the rhythms of each experience of mobility and weave them into his taals. Thus it was that he reflected joy and laughter in rhythmic cycles...such was the magic of Zakir's fingersText and photographs by Raghu Rai
KERALA TOURISM CAMPAIGN, 1989 - TICKETS TO PARADISE
All it took was a catchy tagline-'God's Own Country'-for the world to discover Kerala's wealth of natural beauty. It remains among the best tourism ad campaigns, earning the state a place among top 10 international destinations
SPIRITUALITY - THE GURUS OF COOL
Among the cult Indian gurus, no one had a bigger hold on western minds than 'Osho' Rajneesh. He's also perhaps the role model for the enterprise-building gurus of today
RETAIL SHOPPING - THE MALL MANIA
Shopping malls, a 1990s innovation in India, changed the way the Indian middle class shops. Their success now lies in being 'shoppertainment' destinations, offering something for everyone
CULINARY RENAISSANCE, 1978 - TANDOORI NIGHTS
ITC's Bukhara and Dum Pukht turned the world to tandoori cuisine and had an enormous impact on the F&B industry. Decades on, they are still a pit-stop for celebrities and heads of state visiting Delhi
INDIAN WRITING IN ENGLISH - REVENGE OF THE NATIVE
Rushdie lit the way but Indian writing in English has taken a life of its own in the past few decades, with translated Indian fiction most recently having its moment in the sun
INDIAN ART - A BRUSH WITH GOLD DUST
The 1990s economic liberalisation came as oxygen, lighting up the Indian art scene. Today, artworks by established masters routinely go for astronomical amounts
FESTIVAL OF INDIA, 1982 - CULTURE CAPITAL
The Festival of India grew into a symbol of our 'soft power', introducing our art and aesthetics to a global audience while also helping rebrand our domestic products
THE INDIPOP TREND - DISCO GOES DESI
For ages, the film song ruled. Nothing else was audible. Then came Nazia, charioteered by Biddu, and Indian ears went into a pleasant madness. Literally, Disco Deewane. A whole genre was born
SHOLAY 1975 - THE BIRTH OF THE FANDEMIC
India had seen hits before. But Sholay seared into its collective psyche like a badland bullet. The effect was on a scale never seen before- one film creating a new mass folk culture. And a trail of monster blockbusters that still continues
