The promise of Artificial Intelligence (AI) and concerns over its misuse have dominated the public debate with Prime Minister Narendra Modi weighing in on the issue in recent weeks. Few perhaps are aware that his monthly radio programme, Mann ki Baat—which is broadcast in over 40 languages—has inspired research in AI and Natural Language Processing (NLP). This digital archive of audio, video, and transcripts resulted in an interest ing collaboration between researchers of the International Institute of Information Technology, Hyderabad (IIITH) and IIT Kanpur. They used Mann ki Baat as a multilingual test set in Indian languages to establish a baseline for translation of Indian languages, leveraging neural machine translation (NMT) technology a few years ago much before the current hype over ChatGPT and generative AI took the world by storm. These early efforts in availing publicly available repositories of multimedia content in multiple Indian languages have been at the heart of recent advances in AI in India that have made the headlines.
A few weeks back at a Diwali inter action with mediapersons at the BJP party office, PM Modi had, for the first time, spoken on the perils and risks of AIgenerated deepfakes. In fact, he had elaborated on how he himself had be come a victim of one such AIgenerated fake video. Between the caution over deepfakes and the promise of breach ing the language barriers, the prime minister’s reference underscored how the debate over AI in India has shifted from the technology corridors to the mainstream of Indian politics.
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He gave the beat to the world
He would pick up the rhythms of each experience of mobility and weave them into his taals. Thus it was that he reflected joy and laughter in rhythmic cycles...such was the magic of Zakir's fingersText and photographs by Raghu Rai
KERALA TOURISM CAMPAIGN, 1989 - TICKETS TO PARADISE
All it took was a catchy tagline-'God's Own Country'-for the world to discover Kerala's wealth of natural beauty. It remains among the best tourism ad campaigns, earning the state a place among top 10 international destinations
SPIRITUALITY - THE GURUS OF COOL
Among the cult Indian gurus, no one had a bigger hold on western minds than 'Osho' Rajneesh. He's also perhaps the role model for the enterprise-building gurus of today
RETAIL SHOPPING - THE MALL MANIA
Shopping malls, a 1990s innovation in India, changed the way the Indian middle class shops. Their success now lies in being 'shoppertainment' destinations, offering something for everyone
CULINARY RENAISSANCE, 1978 - TANDOORI NIGHTS
ITC's Bukhara and Dum Pukht turned the world to tandoori cuisine and had an enormous impact on the F&B industry. Decades on, they are still a pit-stop for celebrities and heads of state visiting Delhi
INDIAN WRITING IN ENGLISH - REVENGE OF THE NATIVE
Rushdie lit the way but Indian writing in English has taken a life of its own in the past few decades, with translated Indian fiction most recently having its moment in the sun
INDIAN ART - A BRUSH WITH GOLD DUST
The 1990s economic liberalisation came as oxygen, lighting up the Indian art scene. Today, artworks by established masters routinely go for astronomical amounts
FESTIVAL OF INDIA, 1982 - CULTURE CAPITAL
The Festival of India grew into a symbol of our 'soft power', introducing our art and aesthetics to a global audience while also helping rebrand our domestic products
THE INDIPOP TREND - DISCO GOES DESI
For ages, the film song ruled. Nothing else was audible. Then came Nazia, charioteered by Biddu, and Indian ears went into a pleasant madness. Literally, Disco Deewane. A whole genre was born
SHOLAY 1975 - THE BIRTH OF THE FANDEMIC
India had seen hits before. But Sholay seared into its collective psyche like a badland bullet. The effect was on a scale never seen before- one film creating a new mass folk culture. And a trail of monster blockbusters that still continues