The saying originated in 19th century America (where else do you get a double negative?) where saloons offered free lunches to tipplers. They made the food so salty that customers ended up buying more and more beer. Yet, folks fall for things free— from toothpastes that offer a quarter of the tube free to motor cars that offer five or six services free, or shirts that are offered one free with one paid for.
Wine shops licensed by Delhi’s Aam Aadmi government a few months ago offered one bottle free with one that you bought. Too good to last. Within months, the Central government, killjoys, cancelled the licences, got the shops shut, and slapped cases against a minister. Instead, they opened sarkari wine shops that look like greasy garages, and sell some concoctions that taste like Socrates’s last drink.
Denne historien er fra January 15, 2023-utgaven av THE WEEK India.
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Denne historien er fra January 15, 2023-utgaven av THE WEEK India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Why Trump covets Greenland
There’s no denying it. Donald Trump is a prince among real estate developers, known for his pushy, winner-takes-all approach.
Bomb man who kept his mouth shut
The best thing about Rajagopala Chidambaram, who passed away recently, was that he “could keep his mouth shut”, as his mentor Raja Ramanna wrote in his memoir, Years of Pilgrimage. No wonder, he tested six atom bombs with no CIA, ISI or satellite spy eyes getting any wiser beforehand.
Extreme to mainstream
With the recent surrender of six Naxals, Chief Minister Siddaramaiah declares Karnataka almost “Naxal-free”. The BJP is questioning his “closeness” to the far left
SUMMITS, SURVIVAL AND SERVICE
Mountaineering expeditions play a crucial role in mountain warfare training
EYES ON THE ICE
THE INDIAN ARMY TRAINS ITS MOUNTAIN WARRIORS AT THE MACHOI GLACIER WHERE THEY LEARN ICE AND SNOW CRAFT IN SUB-ZERO TEMPERATURES. THE HIGH ALTITUDE WARFARE SCHOOL IN GULMARG PREPARES THEM FOR WARS THAT ARE DRIVEN BY TECHNOLOGY AND INTELLIGENCE. ON SNOW-COVERED BATTLEFIELDS LIKE THE HIMALAYAS, THE ARMY WANTS ITS JUNIOR LEADERSHIP TO BECOME DECISION-MAKERS AT THE TACTICAL LEVEL
Time to dream big
Every year, January 12 is celebrated as National Youth Day—as homage to the birth anniversary of Swami Vivekananda, honouring his enduring teachings and visionary ideas.
Climbing the power ladder
In his latest book, T.V. Paul explores India's search for its day in the sun as a global power
Howdy, rowdies
The world is already exhausted, and Donald Trump has not even begun his second term.
The going gets rough
It’s been a very macho fortnight
Eastward Ho!
Odisha, which hosted this year's Pravasi Bharatiya Divas, is emerging as a focal point for India's Act East Policy, given the turmoil in the northeast
