Faraz Manan is to Pakistan what Manish Malhotra is to India. His designs are fresh, with a Pakistani feel but a global appeal. Perhaps that is what makes him the preferred choice for Indian celebrities. His popularity in India was evident when a host of celebrities, including Alia Bhatt, Hardik Pandya, Shloka Ambani and sister Diya Mehta Jatia, wore his designs at the Anant Ambani-Radhika Merchant wedding. It was in 2023, when Pakistani actor Mahira Khan wore a dreamy Faraz Manan outfit for her wedding, that a massive demand for his custom bridal couture was born in India, which was sourced through his store in Dubai either online or offline. Affordable prices, a different appeal, and his signature touch made the bridal couture popular in India
While Manan remains a top pick, Pakistani designers Iqbal Hussain, Baroque and Mohsin Naveed Ranjha, too, are finding Indian takers. The country’s struggling economy has not weakened its soft power, from art to fashion, in India. This obsession with Pakistani designs goes back a decade. Back in 2014, when Pakistani serials started streaming in India, its fashion also percolated through. The long, loose kurtas, exuding comfort and class, became an instant hit here. Their palazzos made the salwars go out of fashion. Mahira’s simple, traditional look in the popular show Humsafar became iconic.
Denne historien er fra November 03, 2024-utgaven av THE WEEK India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra November 03, 2024-utgaven av THE WEEK India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
POSTERS OF PROTEST
Appupen is a cartoonist who has published a few graphic novels, the latest being Dream Machine, about how AI can be a great 1 tool for an! authoritarian regime.
CLASH OF THE CIVILISATION
Even as the discovery of the Indus Valley Civilisation completes a century, some key aspects of this ancient culture remain mysterious, including its script. While the controversy over whether it was disrupted by an Aryan invasion may now be discredited, the debate over Indus ancestry and current links continues
A PROVEN PATHWAY TO PEACE
Low-cost, easy to implement, immediate results, and scientifically verified.
FOOTBALL GIVES THEM A KICK
For the children of Manipur and Mizoram, the great game is a way to a prosperous future
BATTLE FOR TOMORROW
Over the past decade, much has been said about India's potential as a leading global power.
THE TONGUE THAT TURNED
Why Greek survived while Latin and Sanskrit declined
USTAD ZAKIR HUSSAIN 1951-2024: HIS MUSIC WAS THERAPY TO THE WORLD
Flautist and Grammy co-winner Rakesh Chaurasia remembers the maestro
The magic of indigo
I really can't imagine why more of us don't throng Goa each December for the Serendipity Arts Festival alone. The festival, in its ninth year now, has the entire Panjim town celebrating.
NEW YEAR.NEW HOPE
EQUITY MARKETS HAVE TURNED VOLATILE OF LATE. WHAT TO EXPECT IN THE NEW YEAR
Seeking middle ground in Middle East
The collapse of assumptions is like the end of the world-or worldview. We assumed conwith the 20th century. But wars in Russia-Ukraine, Gaza, Yemen, Sudan, Somalia and Lebanon prove us wrong. Western defence officials now raise the nuclear threat level.
