Consumers are generally paying more while ordering food from online platforms and apps compared to eating at the same restaurant from which they order online.
Thanks to the rising phenomenon of differential pricing, which might be in violation of contracts, entries in online menus on online aggregator platforms, in several cases, turn out to be higher than the prices in physical dine-in menus.
ORDER For instance, a restaurant chain that has outlets in Delhi-NCR, Mumbai, Bengaluru, and other cities sells a plate of crispy chili potatoes for ₹499 for dine-in, but on Zomato and Swiggy for ₹549.
Similarly, a plate of chicken fried rice is available for 419 in dine-in, but on Zomato and Swiggy it is priced at ₹459. A plate of prawn tempura sushi, meanwhile, is available for 999 for dine-in, but on food delivery apps it is listed for 1,099.
Another famous joint in Delhi-NCR and Uttar Pradesh, which specialises in chaap, serves a half serving of its best-selling malai chaap for 120 in dine-in, but charges ₹180 on online platforms. A plate of veg tandoori momos is available for ₹180 in dine-in, but for 260 on apps.
Denne historien er fra September 16, 2024-utgaven av Business Standard.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra September 16, 2024-utgaven av Business Standard.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
A yr of Israel-Hamas war: Trade with W Asia holds steady
However, trade with Israel, Lebanon, Jordan declines during January-July period
Lights, Camera, Commerce! Rajinikanth and Bachchan unite in branding mega-hit
The sharp dialogues of Andha Kanoon (1983), the captivating strains of Aana Jaana Laga Rahega from Geraftaar (1985), and the vibrant energy of Jumma Chumma De De from Hum (1991) have left an indelible mark on the memories of those who grew up in the '80s and '90s. These films celebrated the artistry of two icons of Indian cinema - Amitabh Bachchan and Rajinikanth - creating a rich tapestry of nostalgia that continues to resonate with fans.
West Asia crisis forces airlines to reroute
The closure of Iranian airspace after Iran fired missiles on Israel amid the crisis in West Asia have forced carriers to reroute various flights to Europe from Mumbai, increasing their flying duration by up to 20 minutes.
Status quo on rate; stance too may not change
Growth-inflation dynamics are shifting slowly, but the RBI may not be in a hurry to act amid too many uncertainties
A decade of Make in India
An uptick in manufacturing activity a decade since the launch of the Make in India initiative notwithstanding, India's integration with global value chains faces some challenges.
MODEL CODE OF CONSTRUCT
Apple is replicating its China model of manufacturing in India, with tweaks. How is it working out?
Money in the bank
The cash reserve ratio's use to ensure monetary stability is being debated as lenders' deposit growth slows down, reports RAGHU MOHAN
How India made M&A easier for companies
The aspirations of a young India and increased income levels have encouraged companies to consider mergers and acquisitions (M&A) to keep up with demand.
Rising home prices: Consider outskirts, in-progress projects
But be mindful of the potential drawbacks of these options and make balanced choices
Retail investors vs algos: Like lambs to slaughter
TRUTH BE TOLD
