Simon Emeny, chief executive of Chiswick-based Fuller’s, said the hundreds of thousands of Swifties descending on the capital this month and in August will result in a huge increase in food and drinks sales at many of its locations in the capital. He told the Standard “You cannot underestimate the effect that eight fully-booked nights at Wembley will bring. Taylor Swift will be more reliable than the England team.”
It is the latest example of the remarkable economic impact of the world’s biggest entertainment star, who began the British leg of her global Eras tour in Edinburgh last week.
Denne historien er fra June 13, 2024-utgaven av Evening Standard.
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Denne historien er fra June 13, 2024-utgaven av Evening Standard.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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