Its diabetes and obesity drugs Ozempic and Wegovy have become a global phenomenon: They opened up a market potentially worth $100 billion and transformed the Danish economy (and Hollywood too). It's reminiscent of Finland's boom in the heyday of cellphone pioneer Nokia Oyj - until Apple's iPhone spoiled the party.
A Nokia-esque turn for the worse is now potentially unfolding, however. Novo's shares plummeted by 21% on Friday to their lowest level since August 2023, after the study results of next-generation experimental obesity shot CagriSema fell short of the 25% weight loss that had been predicted. The actual result of 20.4% to 22.7% weight loss over 68 weeks is obviously neither failure nor disruption, as my colleague Lisa Jarvis notes, and is in line with the performance of rival Eli Lilly & Co.'s existing Zepbound shot. But it does speak to the eroding competitive advantage of a European first mover in the face of a ferocious US rival: Lilly's shares rose and it's now viewed as the preeminent market player that could become the first trillion-dollar drug company.
Denne historien er fra December 23, 2024-utgaven av Financial Express Chandigarh.
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Denne historien er fra December 23, 2024-utgaven av Financial Express Chandigarh.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Musk, Altman spar over $100-bn AI venture hyped by Prez Trump
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OpenAI to Indian court: Can't delete ChatGPT training data
'BREACH OF US LEGAL OBLIGATIONS'
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Ujjivan SFB Q3 profit slumps 64% to ₹109 cr
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Maruti Suzuki cars to cost more from Feb 1
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West Asia and North Africa Top Market for Engineering Exports
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$100-bn court challenge for Goldman and friends
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Real Madrid Is First Club To Top $1-Bn Revenue
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Gaza ceasefire puts Netanyahu in tough spot
EVEN BEFORE IT WAS signed, the Gaza ceasefire forced Israeli Prime Minister Benjamin Netanyahu into a tight spot - between a new US president promising peace and far-right allies who want war to resume.