Persons in the know say Zee has not sold sponsorships for any of the key tournaments this year, which includes the Under-19 Cricket World Cup that kicks off on January 19 in South Africa or the ICC T20 World Cup which will be held in June in the West Indies and US.
In its recently released FY23 annual report, Zee said the acquisition of the ICC TV media rights was subject to certain conditions precedent. This included submitting financial commitments, bank guarantees, and ICC approval for sub-licensing to Zee, which were pending.
Disney Star declined to comment on the issue when contacted. A mail sent to Zee elicited no response till the time of going to press.
Denne historien er fra January 03, 2024-utgaven av Financial Express Mumbai.
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Denne historien er fra January 03, 2024-utgaven av Financial Express Mumbai.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Murdoch ally helps Ambani build media empire in India
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