INDIANS DOMINATED MALDIVES' tourist arrival figures in 2023, data from the country's tourism ministry shows. According to the Maldives tourism ministry, over 2.09 lakh Indians travelled to the island nation last year. But a recent diplomatic row between the two countries saw such momentum on social media that a host of celebrities, influencers and travel brands found it opportune to join the conversation and show off their nationalistic credentials.
While EaseMyTrip cofounder and CEO Nishant Pitti shared that the travel aggreggator had suspended all Maldives flight bookings, MakeMyTrip launched a 'Beaches of India' campaign on the platform with offers and discounts to encourage Indian travellers to explore Indian beaches.
Denne historien er fra January 22, 2024-utgaven av Financial Express Mumbai.
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Denne historien er fra January 22, 2024-utgaven av Financial Express Mumbai.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Murdoch ally helps Ambani build media empire in India
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