DON'T let anyone tell you that Manchester United getting Omar Berrada from Manchester City is not a coup.
There may be more senior figures at the club but there aren't many than a COO who has been at the heart of the recruitment and financial strategy that has seen the Blues crowned as the best club in the world on the pitch and the one with the biggest revenues English football has ever seen off it.
There is enough strength at City for them to be confident they can thrive without Berrada, yet if they had their way he would still be working there biding his time to succeed either sporting director Txiki Begiristain or CEO Ferran Soriano.
It looks like a smart appointment from United that must be seen as the fresh impetus and improved thinking provided by their new sporting operation, given the last decade has been full of second-rate decisions that have seen the Reds fall well behind City on every sporting metric.
Denne historien er fra January 22, 2024-utgaven av Manchester Evening News.
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Denne historien er fra January 22, 2024-utgaven av Manchester Evening News.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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DON'T PANIC
KOVACIC CONFIDENT BLUES CAN OVERCOME SLUMP
Zlatan not ruling out Vic switch
AC MILAN advisor Zlatan Ibrahimovic has refused to rule out the possibility of United centre-back Victor Lindelof joining the Italian club next summer.
Carsley gives respect to Ireland after Greece win
INTERIM boss Lee Carsley says celebrations are on ice as England look to follow up their impressive win in Greece by sealing promotion back to the Nations League top tier by beating the Republic of Ireland.
Young Heskey aims to step out of dad's shadow with Blues
\"IT'S the normal,\" says one of the latest City academy strikers catching attention in describing his upbringing.
Safety pledge for Brits going overseas for ops
THE Health Secretary has said he will work to improve safety for Britons travelling abroad for cosmetic procedures in the wake of several deaths.
£15m 'wasted' on migrant camp site
THE Home Office spent £15m buying a derelict prison contaminated with asbestos amid political pressure to stop housing migrants in hotels, according to Whitehall's spending watchdog.
Experts: Climate talks 'no longer fit for purpose'
THE process of UN climate negotiations is no longer fit for purpose and requires a comprehensive overhaul, leading experts have warned.
McCall reveals tumour diagnosis
CELEBRITIES have flocked to wish Davina McCall well after she revealed she has been diagnosed with a brain tumour, with fellow TV presenter Amanda Holden sending \"so much love\".
'Revenge' shooting teen faces years behind bars
BOY BLASTED AT CLOSE RANGE WITH SHOTGUN IN PREMEDITATED AND PRE-PLANNED' ATTACK
'It was dark, the waves were very high - it was very, very hard'
THE M.E.N. SPEAKS TO ASYLUM SEEKERS WHOSE HOUSING AT A HOTEL HAS DIVIDED A TOWN
