Typically, hit songs could boost a film's opening box office revenue by at least 20%, serving as a vital marketing tool. However, the emergence of independent music and anoticeable decline in music marketing efforts by studios are diminishing the role of film soundtracks in creating pre-release excitement, say theatre owners.
The success of recent films such as Pathaan and Animal underscores that effective music can still be crucial to building anticipation before a movie's release.
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Denne historien er fra February 14, 2024-utgaven av Mint Mumbai.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Donald Trump rounds out his economic team
President-elect Donald Trump rounded out his economic team on Tuesday, selecting Kevin Hassett, a longtime adviser, to lead the National Economic Council and the trade lawyer Jamieson Greer to be his U.S. trade representative.
A 3-second video clip holds lessons for film contracts
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Mega aviation package to cut levies, ease rules soon
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Buying Online? Beware Of these deceptive patterns
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As AI gets real, slow and steady wins the race
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Probabilistic digital systems complicate guilt assignment but we'll need tight controls against major harms
Take tax action for Viksit Bharat in the Union budget for 2025-26
The government could take major steps towards its worthy goal of a tax regime that's simple, predictable and competitive
Trump's US mustn't repeat its profiling of Chinese scientists
Espionage suspicions could lead the US to lose its war for talent
