Maruti Suzuki, India’s largest passenger vehicle maker, is seeking to dial up its niche, premium play in the country’s passenger vehicle market by expanding its portfolio at the top-end, entering the ₹20 lakh price segment for the first time. The carmaker, which has a more than 60% share of the small car market (under ₹10 lakh), will unveil its latest three-row multi-purpose vehicle (MPV) Invicto, a cross-badged version of Toyota’s Innova HyCross, on 5 July.
Like the Toyota model, Invicto will also be offered in a strong-hybrid avatar, and is likely to be offered only in premium variants like Maruti Suzuki’s recently launched off-roader Jimny.
Denne historien er fra June 14, 2023-utgaven av Mint Mumbai.
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Denne historien er fra June 14, 2023-utgaven av Mint Mumbai.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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