The proposal is in the approval stage, and the sweetener is expected to be available in the retail market by the end of this year, the people cited above said on condition of anonymity.
The ministry is funding the project of Karnataka-based startup ZestyOne, incubated at Yenepoya Technology (Mangalore), which was selected by the department of consumer affairs in 2022 through a grand onion challenge. Initial financial assistance of over ₹5 lakh and prize money of ₹75,000 have been provided to the firm, the second person cited above said.
As per the plan, the startup will manufacture the product and make it available at government fair-price shops like Kendriya Bhandar stores. The product will also be available in retail stores under the nutraceutical category, the persons cited above said.
Denne historien er fra February 21, 2024-utgaven av Mint Mumbai.
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Denne historien er fra February 21, 2024-utgaven av Mint Mumbai.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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GDP growth falters in Q2, hopes pinned on 2nd half
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Fintech startup Klub halves workforce
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