The report suggests that the e-commerce opportunity for Indian MSMEs during the festive season is estimated to be around $13 billion. Approximately 10-15% of the total order volume is expected to come from first-time online shoppers. Furthermore, 56% of the platform's order volume is originating from non-metro cities, indicating a significant shift towards online shopping in smaller towns and rural areas. MSMEs in tier-2, tier-3, and tier-4 cities anticipate higher Diwali gift orders compared to metro sellers.
The report highlights the rapid adoption of online shopping and digital transactions in smaller towns and rural areas in India, driven by factors like increased internet penetration, digital payment solutions, and the growing acceptance of e-commerce platforms.
Denne historien er fra October 14, 2023-utgaven av The Business Guardian.
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Denne historien er fra October 14, 2023-utgaven av The Business Guardian.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Swati Maliwal assault case: Court seeks response of Bibhav Kumar on plea
A Session court at Tis Hazari, on Monday sought the response of accused Bibhav Kumar in the AAP MP Swati Maliwal assault case on Delhi police's plea.
There is decline of native fish in Yamuna, rise of exotic species: NGT
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