Black Friday has evolved from being a single day to a month-long sales event that places considerable demand on South African retailers, their staff and their systems.
In the run-up to this period, here's what you should be doing to ensure both your business and your customers are getting the most out of the experience.
Data from last year shows that while South Africa's Black Friday activity was muted overall, shoppers are increasingly going online for Black Friday sales.
Preparing your sales systems
In the run-up to Black Friday 2024, it is important to bolster and test your online offering to ensure that your website and payment systems can withstand traffic peaks caused by more people shopping online.
Global Salesforce data from last year showed that 79% of cyber week e-commerce traffic came from cellphones - more than ever before.
Boosting your customer support systems
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Denne historien er fra October 28, 2024-utgaven av The Citizen.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Carlo, Pep head to lion's den
Look out for cash-boosted TAB soccer pools galore and several explosive matches this weekend, but before that there's great football on the menu and plenty of cash to be won on TAB soccer bets, including an enthralling clash between Liverpool and Spanish champions Real Madrid tonight.
Irwin on Team Valor's SA interests
USA-based Team Valor has had a close relationship with South African racing for many years now and recently bought four fillies who have run with much success in South Africa.
Roberts set for week of distinction
Trainer Michael Roberts is in the throes of a big week as five-year-old See It Again is aimed at the R6-million Betway Summer Cup at Turffontein on Saturday.
Golden Rise to shine at Happy Valley
Hong Kong racing continues at Happy Valley today with an exciting nine-race fixture and highly competitive action expected throughout the evening.
Cody set to storm home
CLASS: PETER-TRAINED RUNNER HAS BEEN RACING IN STRONGER COMPANY
Gateway to Omoda badge more affordable with C5 Street model
Having dropped the price tag of the C5 to below R400 000 with the introduction of the Style grade in June, Omoda has gone a step further by debuting another derivative priced even lower at R329 900.
Picanto has come a long way
NEWVOLD: MORE POWER AND UPGRADED TECH MAKE KIA'S POPULAR HATCH MORE DESIRABLE
Renault reveals 2025 models
Plans to reclaim its standing within the top five vehicle brands.
Mitsubishi's new Triton lands
CHALLENGE: 11-STRONG MODEL RANGE THROWS DOWN THE GAUNTLET TO MARKET STALWARTS
Top down simply the best
CLE CABRIOLET: LIVE THE FANTASY WITHOUT SUNBURN OR YOUR HAIR GETTING RUINED
