SARAS SALES TOUCH RECORD HIGH AT THE 41ST INDIA INTERNATIONAL TRADE FAIR, DID A BUSINESS OF OVER RS. 6 CRORES
The Daily Guardian|November 28, 2022
Saras Aajeevika Mela 2022 concluded today, breaking all its old records with a business turnover of more than Rupees 6 crores in last 14 days.
SARAS SALES TOUCH RECORD HIGH AT THE 41ST INDIA INTERNATIONAL TRADE FAIR, DID A BUSINESS OF OVER RS. 6 CRORES

The finest handicraft and handloom products from the remote areas of Rural India were displayed at the SARAS Aajeevika Mela 2022, organised by the Ministry of Rural Development and National Institute of Rural Development and Panchayati Raj (NIRDPR) at the 41st India International Trade Fair (IITF) at Pragati Maidan, New Delhi. More than 300 craftsmen participated and showcased their products through around 150 stalls in the exhibition. Around 300 women from self-help groups from 26 States displayed handicraft, handloom and natural food items from different rural areas across the country in these stalls.

Huge number of people visited Saras Aajeevika Mela during the trade fair in Pragati Maidan. Saras remained the favourite choice of the visitors due to decorated stalls, spectacular theme pavilion and cultural programs in the evening.

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