Food of the Year
The Free Press Journal|December 29, 2024
Izakayas became a popular hangout in 2024. Here's looking at the trend
Rachna Virdi
Food of the Year

All foodies on social media and offline raved about Japanese food and izakayas. There was an izakaya or a Japanese food place opening every week in 2024. What are izakayas? Izakayas are Japanese restaurants and pubs that masterfully combine flavours and offer an informal atmosphere for socialising. Here's a look at the popularity of authentic Japanese cuisine in India in 2024.

All about the vibe The vibrant interiors, casual dining ambiance accompanied with fresh food is what made the izakayas and other outlets serving Japanese food popular in 2024. Meher Kohli, Founder-Tokyo Matcha Bar says, "Japanese izakayas are all about the vibe - our cosy interiors make you feel welcome and comfortable. Our casual environment means you don't have to fuss about your attire - don't be surprised if you see the table next to you remove their shoes to get comfortable in their seats."

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