REDEFINED JAGUAR
The Free Press Journal|November 24, 2024
Fresh brand identity unveiled before electric GT concept
Suvasit Shrivastava
REDEFINED JAGUAR

Jaguar has introduced a revamped brand identity as it gears up to become an all-electric carmaker by 2026. The updated branding includes newly designed logos that will feature on the company's highly anticipated electric GT concept, representing the start of a new chapter for the iconic British automaker. As part of this transformation, Jaguar will discontinue the F-Pace, its last conventional model, with production set to end later this year.

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