The advertising campaign for the retro SL72s trainer has been criticised for referencing the 1972 games, where 11 Israeli athletes and one German police officer were killed in an attack by a Palestinian militant group called Black September.
Hadid, who is half-Palestinian and half-Dutch and has been vocal in her support of Palestine throughout Israel’s war on the region, said in a statement: “I am shocked, I am upset, and I am disappointed in the lack of sensitivity that went into this campaign.”
The American Jewish Committee criticised adidas for picking what they called a “vocal anti-Israel model” to “recall this dark Olympics”. The organisation said the decision was either “a massive oversight or intentionally inflammatory” but said “neither is acceptable”.
“We call on adidas to address this egregious error,” it said.
Adidas issued an apology last week, saying it was “revising” its campaign with Hadid.
Hadid said in a statement shared on Monday evening that she would “never knowingly engage with any art or work that is linked to a horrific tragedy of any kind”.
Denne historien er fra July 31, 2024-utgaven av The Independent.
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Denne historien er fra July 31, 2024-utgaven av The Independent.
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Carse justifies England faith as the archetypal bold pick
If you won a boxing match after your opponent continually punched themselves in the face, how much credit can you take?
Tenacious Diallo the key to Amorim pressing machine
Old Trafford has not seen anything like this before.
Gold King Cole packs the Bridge with merry old souls
In the 83rd minute, the ball rolled to the feet of Cole Palmer in a bubble of space outside Aston Villa's box, and the crowd snapped to attention.
Vibrant Anfield marks the changing of the Guardiola
There was a lull in the noise, a break in the Anfield atmosphere, when a defiant chant emerged from a corner near Stefan Ortega’s goal.
What is so daunting about Spain's new data checks?
Q You have written about the new “red tape” for visitors to Spain. So, as well as your usual passport details you will give a contact number, address and email. Not exactly the Spanish Inquisition, is it?
Sectarian clashes claim at least 130 lives in Pakistan
At least 130 people were killed in deadly sectarian clashes in Pakistan's northwestern Kurram district in spite of a tentative ceasefire, days after gunmen opened fire on a convoy of vehicles carrying Shia Muslims, local officials said.
Coalition government likely in Ireland as count proceeds
Fianna Fail say decisions on power-sharing for another day’
How Syria's forgotten war is back on the world's agenda
Many believed the country was lost in an unsolvable conflict, until everything changed in a matter of days, writes Bel Trew
Assad regime scrambles to halt Syrian rebels’ advance
Civilians reportedly killed by Russian and Syrian airstrikes
Mother of poisoning victim says she knew she would die
Lawyer Simone White succumbed to the effects of methanol while backpacking in Laos with two of her childhood friends
